Lummi

Lummi, based in the US, specializes in providing a platform for high-quality, AI-generated stock images, illustrations, and 3D models, catering to diverse content creation needs across various industries. Founded in 2020, Lummi operates from San Francisco, US, offering a platform for AI-generated visual assets. The company has pivoted towards expanding its AI capabilities and integrating its offerings into larger platforms, evidenced by its acquisition in June 2025 by Udemy, Inc. , aimed at enhancing Udemy’s creative software.

Lummi specializes in providing a platform for high-quality, free AI-generated stock images, illustrations, and 3D models. The company's offerings enable users to access a diverse range of visual assets catering to content creators, marketers, and businesses. Utilizing advanced AI technology, Lummi generates unique images and illustrations tailored to specific user needs, serving clients across various industries, including advertising, design, and e-commerce, primarily in North America and Europe. Lummi's revenue model is primarily based on a subscription service, offering users enhanced access to premium features and exclusive content.

Clients can choose from various subscription plans that allow for unlimited downloads and advanced search functionalities, including requests for custom illustrations. The firm also engages in partnerships with businesses seeking tailored visual solutions, providing a structured transaction model that caters to both individual content creators and larger organizations. In June 2025, Lummi was acquired by Udemy, Inc. , a move intended to accelerate the enhancement of Udemy’s platform by integrating Lummi's creativity software.

This acquisition is part of Lummi's strategy to expand its product offerings and capabilities, with plans to launch new features that cater to the evolving needs of digital content creators. As Lummi becomes part of Udemy, it aims to leverage Udemy's extensive market reach to expand into new geographic regions and enhance its service offerings.