LL Flooring, Inc.

LL Flooring, Inc. is a prominent US-based retailer specializing in a diverse range of flooring products, offering innovative solutions for both residential and commercial needs. LL Flooring, Inc. is headquartered in Richmond, US, and was founded in 1993.

The company operates as a retail distributor of flooring products. In September 2024, F9 Investments Corp. agreed to acquire LL Flooring, Inc. from bankruptcy, allowing the firm to continue its services and operational commitments.

It has undergone three major funding rounds, with the most recent being a Growth round that raised USD 35. 00 mn, bringing the total amount raised to USD 35. 00 mn. The current CEOs are Charles Tyson, John Presley, Shandee Hensley, and Timothy Coburn.

LL Flooring specializes in a comprehensive array of flooring products, including hardwood, laminate, waterproof, and vinyl plank flooring, as well as butcher block countertops and installation accessories. Targeting homeowners, contractors, and builders, the company provides solutions designed to meet various aesthetic preferences and functional needs for both residential and commercial settings. Flagship offerings include Bellawood prefinished hardwood flooring and CoreLuxe waterproof flooring. For the year 2023, LL Flooring reported a revenue of USD 904.

75 mn and an EBITDA of USD -62. 14 mn, generated primarily through direct sales to consumers and contractors via in-store and online transactions. The company’s revenue is fueled by both individual purchases and larger orders, enhancing its client base across multiple geographic markets in the U. S.

In September 2024, following the acquisition by F9 Investments Corp. , LL Flooring aims to maintain and enhance its service offerings to clients, vendors, and partners. The company is expected to continue evaluating opportunities for new product launches and market expansion as part of its strategic growth initiatives, although specific new products or geographic regions have not been disclosed.