LifeSmart
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LifeSmart - overview
Location
Plano, TX, US
Primary Industry
Consumer Products
About
LifeSmart is a company focused on delivering innovative home products, including heating and cooling systems, outdoor grills, massage chairs, and air quality solutions for homeowners seeking comfort and efficiency. LifeSmart specializes in creating innovative home solutions. Founded by Denny Dong, the company is headquartered in Plano, US, and has undergone strategic pivots focused on enhancing product efficiency and market reach. LifeSmart Products specializes in a diverse range of innovative home solutions, including heating and cooling systems, Kamado grills, massage chairs, and air quality products.
The company's flagship offerings, such as the Kamado grill, are designed with superior features such as an electric starter, grill cover, and pizza stone/heat deflector, catering to both amateur and experienced outdoor cooking enthusiasts. Lifesmart's massage chairs utilize advanced technologies, including 2D, 3D, and 4D Shiatsu massage, equipped with features like Bluetooth speakers and body scan technology, creating an immersive relaxation experience for users. The primary clientele consists of homeowners and individuals seeking comfort and efficiency in their everyday lives. Lifesmart's products are marketed across various geographical regions, including North America and parts of Europe, expanding their reach to a broad consumer base.
LifeSmart Products generates revenue through direct-to-consumer sales as well as partnerships with retailers and wholesalers. The company’s business model emphasizes the sale of its innovative product lines, with a focus on flagship items such as their Kamado grills and massage chairs. Transactions typically occur via single purchases or bulk orders through retail partners, providing customers with an array of options. Pricing structures are established to deliver competitive yet profitable deals, catering to a wide market segment interested in high-quality home products.
Through these sales channels, Lifesmart maintains a steady flow of revenue from both individual consumers and business partnerships, supporting its commitment to continuous innovation and market expansion.
Primary Industry
Consumer Products
Sub Industries
Consumer Products, Hospitality Services, Logistics & Distribution
Website
www.lifesmartproducts.com
Total Amount Raised
Subscriber access only
LifeSmart - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Recapitalisation | Completed | Source Network Sales & Marketing | - |
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LifeSmart - employee data
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