Laku6

Laku6 is a ReCommerce platform that specializes in the sale and exchange of pre-owned gadgets, enabling individuals to quickly and securely sell their devices to business buyers across Indonesia. Founded in 2015, Laku6 operates as a marketplace connecting individual sellers with over 5,000 business buyers in Indonesia. The company was established by Alvin Yap and Shing Heng, with Sintara Nyotowijoyo serving as the current CEO. Laku6 has completed 4 deals, with the most recent being an Add-on Trade Sale on July 26, 2022, where it raised USD 25.

00 mn from Carousell Pte. Ltd. and Heliconia Capital Management, bringing the total amount raised to USD 2. 50 mn.

Laku6 operates as a ReCommerce platform primarily focused on facilitating the sale and exchange of pre-owned gadgets. The company's core offerings include a marketplace that connects individual sellers with over 5,000 business buyers across Indonesia, allowing users to quickly and securely sell their preloved devices. Through its various platforms, Laku6 enables consumers to sell their second-hand gadgets for cash within 24 hours, and offers trade-in services at more than 1,000 retail locations nationwide. The platform also features dedicated applications for trading in devices from popular brands such as Samsung, OPPO, VIVO, and Xiaomi, both online and offline.

This diverse array of services is aimed at consumers who seek to upgrade their gadgets affordably, addressing the needs of the emerging middle class in Indonesia and catering to a growing demand for sustainable electronics consumption. Laku6 generates revenue through its marketplace transactions, which involve individual sellers and business buyers engaging in the sale of pre-owned gadgets. The transaction structure typically includes direct sales where individual consumers list their devices on the platform and receive cash offers from business buyers. Laku6 also benefits from trade-in programs where consumers can exchange their used gadgets at participating retail locations, thus generating additional revenue streams.

While specific pricing plans are not disclosed, the company facilitates the sale of a wide range of gadgets, positioning itself as a competitive player in the ReCommerce sector. The overall structure is designed to streamline the buying and selling process, emphasizing speed, security, and ease of use for all participants in the marketplace. Following its acquisition by Carousell Pte. Ltd.

in July 2022, Laku6 aims to utilize the funding to enhance its position in the rapidly growing market for preowned phones and expand its operations across Southeast Asia. This strategy includes the development of new products and services tailored for the second-hand market, with a focus on sustainability in electronics. Specific plans for expansion into new markets will be defined as the integration with Carousell progresses, with an emphasis on leveraging their existing infrastructure to enhance service delivery and reach.