La Nevera Roja.com
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La Nevera Roja.com - overview
Established
2011
Location
Madrid, -, Spain
Primary Industry
Internet
About
La Nevera Roja. com is a digital platform that specializes in enhancing food delivery services by connecting consumers to restaurants, improving operational efficiency and user engagement in the online food ordering sector. La Nevera Roja. com, founded in 2011 and headquartered in Madrid, Spain, operates as an online food delivery service that links consumers with restaurants.
The company was fully acquired in February 2015 by Global Online Takeaway Group for EUR 80 million from La Caixa Group and NextChance Group. The acquisition formed part of Rocket Internet SE's strategy to consolidate its interests in food delivery services across Europe. La Nevera Roja. com specializes in providing a range of digital solutions that improve user experience in the food delivery sector.
Its offerings facilitate better engagement and connectivity, targeting e-commerce and online food ordering. The company serves a diverse clientele, including small to medium enterprises and individual consumers across North America, Europe, and parts of Asia. Their products have evolved based on user feedback to ensure continued relevance and effectiveness in meeting customer needs. In 2015, La Nevera Roja.
com reported a revenue of EUR 3,841,963. 10 with an EBITDA of EUR -12,526,292. 30, highlighting the challenges faced within the competitive landscape of online food delivery services. Looking ahead, La Nevera Roja.
com aims to leverage its recent acquisition by Global Online Takeaway Group to enhance its product offerings and expand into new geographic markets. The company plans to rollout new features that will improve the user experience significantly, with specific launch dates to be announced. The funding acquired from the recent Trade Sale will be utilized to support these initiatives, allowing for further expansion and innovation within the food delivery space.
Current Investors
La Caixa Group, NextChance Group
Primary Industry
Internet
Sub Industries
Food & Beverage Distribution
Website
www.laneveraroja.com
Verticals
E-commerce, Mobile Apps
Company Stage
Acquired
Total Amount Raised
Subscriber access only
La Nevera Roja.com - financials
| Fiscal Year Ended | Dec 31, 2011 | Dec 31, 2012 | Dec 31, 2013 | Dec 31, 2014 | Dec 31, 2015 |
|---|---|---|---|---|---|
| Revenue (USD) | 652.1 | 85,369.7 | - | - | - |
| % Revenue Growth (YoY) | - | 12991.5% | - | - | - |
| EBITDA (USD) | (202,438.5) | (557,096.2) | - | - | - |
| Operating Income (USD) | (204,428.7) | (587,060.9) | - | - | - |
| Operating Margin | (31349.3%) | (687.7%) | - | - | - |
| % EBITDA Margin | (31044.1%) | (652.6%) | - | - | - |
| NET Income (USD) | (163,543) | (476,157.5) | - | - | - |
| % Net Margin | (25079.4%) | (557.8%) | - | - | - |
La Nevera Roja.com - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on, Trade Sale | Completed | La Nevera Roja.com | - |
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