Krea, Inc.

Based in the US, Krea is an innovative technology company specializing in generative AI solutions that empower users to create and enhance digital content, including images and videos, with advanced tools and intuitive interfaces. Based in California, US, founded in 2022, Krea operates in the generative AI space, focusing on digital content creation and enhancement. The company was co-founded by Victor Perez and Diego Rodri. In April 2025, Krea, Inc.

raised USD 47 million in series B funding led by Bain Capital, with participation from Andreessen Horowitz and Abstract Ventures. Krea specializes in generative AI technology that allows users to intuitively create and enhance images and videos. Their core offerings include tools for transforming videos into 3D animations, generating 3D objects from text or images, and editing capabilities that allow users to manipulate their selfies, change object colors, and create memes. These products leverage advanced AI algorithms to deliver real-time rendering and feedback, providing users with the ability to upscale images to 4K and animate them using AI-powered keyframe interpolation.

Krea's solutions cater to a diverse customer base that includes content creators, marketers, and individuals seeking creative expression, with their services being utilized in various geographical markets such as North America, Europe, and parts of Asia. Krea generates revenue through subscription plans and direct-to-consumer transactions for their suite of generative AI products. Clients engage with Krea by accessing their tools, such as the Hailuo video model and the 3D scene editor, which facilitate creative projects ranging from personal content creation to professional media production. These subscription services may involve tiered pricing structures that offer different levels of access to features, catering to both casual users and enterprises.

The company's flagship products, like the image and video enhancement tools, are designed to support various creative needs while fostering a robust user engagement model that promotes ongoing usage and customer retention.