Kids Station Toys Inc.

Have updates for this profile? Please contribute data

= Subscriber Access Only

You are viewing a preview of this profile. Request a Preqin Pro demo for full access to all profiles and underlying data.

With Preqin Pro, you gain an unobstructed view of all alternative asset class activity across institutional investors, fund managers, funds, portfolio companies, deals, exits, and service providers.

Kids Station Toys Inc. - overview

Location

Miami, FL-Florida, US

Primary Industry

Consumer Products

About

Kids Station Toys Inc. specializes in providing a premium domain name for businesses in the toy and educational products sector, enhancing their online visibility and market presence. Kids Station Toys Inc. operates as a provider of domain names specifically tailored for the children's toy market.


The company is headquartered in Miami, US. In May 2019, it was acquired by Carson-Dellosa Publishing, LLC, a portfolio company of Guardian Capital Partners, although the financial terms of the acquisition were not disclosed. KidsStationToys. com primarily offers a premium domain name targeted towards businesses in the toy and educational products sector.


The core product is the domain itself, which is positioned as a valuable online asset for companies aiming to enhance their digital presence within the children's toy market. The domain serves as a potential online storefront or branding platform for businesses looking to reach parents and caregivers seeking quality toys and educational materials for children. Target customers include toy manufacturers, retailers, and e-commerce platforms that specialize in children's products. The domain is marketed primarily in North America and Western Europe, where there is a significant demand for children's toys and educational resources.


Revenue generation for KidsStationToys. com is structured through the sale of the domain, with a clear pricing strategy set at USD 5,395 for outright purchase or a monthly payment plan of USD 224. 79 over 24 months. Business transactions occur directly with clients, leveraging a straightforward purchasing model that facilitates immediate ownership transfer upon payment completion.


The company offers a satisfaction guarantee, which assures clients of the domain's value. Revenue is derived exclusively from this direct-to-consumer model, allowing clients to secure a memorable and relevant web address essential for their branding initiatives in the competitive toy industry. Following the acquisition by Carson-Dellosa Publishing, LLC in May 2019, there are plans to expand the product portfolio. While specific details on upcoming products have not been disclosed, the acquisition is expected to facilitate strategic growth initiatives aimed at reaching new markets.


The firm intends to leverage its existing domain capabilities and brand positioning to penetrate further into North America and Western Europe as part of its growth strategy.


Current Investors

Carson-Dellosa Publishing Group, LLC

Primary Industry

Consumer Products

Sub Industries

Recreational Hobbies & Sporting Goods, Consumer Electronics

Website

www.kidsstationtoys.com

Verticals

Manufacturing

Company Stage

Add-on

Total Amount Raised

Subscriber access only

Kids Station Toys Inc. - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Add-onCompletedKids Station Toys Inc.-

Displaying 1 - 1 of 1

Kids Station Toys Inc. - employee data

Blurred Background

Want to see Employee Count?

Request a demo for full access to this profile.

GoingPro

Time to go Pro

Get Preqin Pro for unrestricted access to 600,000+ detailed profiles on fund managers, investors, funds, companies, and other alternative asset players. Unlock exclusive data on future plans, company financials, fundraising history, track records, and more.