Keypoint Intelligence
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Keypoint Intelligence - overview
Established
2016
Location
Fairfield, NJ, US
Primary Industry
Information Services
About
Based in the US, Keypoint Intelligence is a market intelligence firm specializing in consulting services for the digital imaging industry, providing critical insights and analysis for manufacturers, retailers, and service providers. Founded in 2016 and headquartered in Fairfield, US, Keypoint Intelligence focuses on delivering market intelligence tailored to the digital imaging sector. In May 2026, Total Specific Solutions (TSS) B. V.
acquired Keypoint Intelligence from Altar Capital. Financial terms were not disclosed. The current CEO is Mack Brothers. Keypoint Intelligence specializes in providing market intelligence and consulting services specifically for the digital imaging industry.
Its core offerings encompass comprehensive analysis and insights that cater to the evolving needs of businesses within this sector. The primary end users include manufacturers, retailers, and service providers in digital imaging, enabling informed decision-making based on current market trends and consumer behavior. By leveraging advanced data analytics and industry expertise, the company addresses critical challenges such as market entry strategies, competitive positioning, and product development. Its services are utilized across various geographical markets, particularly in North America, Europe, and parts of Asia, delivering a broad spectrum of insights to clients operating in diverse environments.
Keypoint Intelligence's revenue model is primarily structured around consulting agreements and subscription-based services. Clients engage with the company to access detailed industry reports, custom analysis, and ongoing consulting support. The transaction process typically involves a contractual agreement where clients pay for tailored insights based on their specific needs, ensuring relevance and applicability. Revenue is generated from both initial consultations and recurring subscriptions, facilitating data-driven decision-making for its clientele through its flagship offerings of specialized reports integral to strategic planning in the digital imaging landscape.
Keypoint Intelligence is currently strategizing for future growth by exploring the development of new products, although specific upcoming launches have not been detailed. The company is focused on expanding its reach in existing markets, particularly enhancing its presence in North America and Europe. The recent acquisition is expected to provide additional resources to support these initiatives and broaden their service offerings.
Current Investors
Atar Capital
Primary Industry
Information Services
Sub Industries
Consulting Services, Market Research & Consulting, Analytics & Performance Software, Sales & Marketing Software, Information Services
Website
www.keypointintelligence.com
Verticals
AdTech, Artificial Intelligence, Cloud Computing
Company Stage
Mature
Total Amount Raised
Subscriber access only
Keypoint Intelligence - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Trade Sale | Completed | Keypoint Intelligence | - | ||||||||
| Add-on | Completed | DATAMASTER, SAS | - | ||||||||
| Add-on | Completed | PP Performance AB | - | ||||||||
| Secondary Buyout | Completed | Keypoint Intelligence | - | ||||||||
| Add-on | Completed | InfoTrends | - |
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Keypoint Intelligence - employee data


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