Keypoint Intelligence

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Keypoint Intelligence - overview

Established

2016

Location

Fairfield, NJ, US

Primary Industry

Information Services

About

Based in the US, Keypoint Intelligence is a market intelligence firm specializing in consulting services for the digital imaging industry, providing critical insights and analysis for manufacturers, retailers, and service providers. Founded in 2016 and headquartered in Fairfield, US, Keypoint Intelligence focuses on delivering market intelligence tailored to the digital imaging sector. In May 2026, Total Specific Solutions (TSS) B. V.


acquired Keypoint Intelligence from Altar Capital. Financial terms were not disclosed. The current CEO is Mack Brothers. Keypoint Intelligence specializes in providing market intelligence and consulting services specifically for the digital imaging industry.


Its core offerings encompass comprehensive analysis and insights that cater to the evolving needs of businesses within this sector. The primary end users include manufacturers, retailers, and service providers in digital imaging, enabling informed decision-making based on current market trends and consumer behavior. By leveraging advanced data analytics and industry expertise, the company addresses critical challenges such as market entry strategies, competitive positioning, and product development. Its services are utilized across various geographical markets, particularly in North America, Europe, and parts of Asia, delivering a broad spectrum of insights to clients operating in diverse environments.


Keypoint Intelligence's revenue model is primarily structured around consulting agreements and subscription-based services. Clients engage with the company to access detailed industry reports, custom analysis, and ongoing consulting support. The transaction process typically involves a contractual agreement where clients pay for tailored insights based on their specific needs, ensuring relevance and applicability. Revenue is generated from both initial consultations and recurring subscriptions, facilitating data-driven decision-making for its clientele through its flagship offerings of specialized reports integral to strategic planning in the digital imaging landscape.


Keypoint Intelligence is currently strategizing for future growth by exploring the development of new products, although specific upcoming launches have not been detailed. The company is focused on expanding its reach in existing markets, particularly enhancing its presence in North America and Europe. The recent acquisition is expected to provide additional resources to support these initiatives and broaden their service offerings.


Current Investors

Atar Capital

Primary Industry

Information Services

Sub Industries

Consulting Services, Market Research & Consulting, Analytics & Performance Software, Sales & Marketing Software, Information Services

Website

www.keypointintelligence.com

Verticals

AdTech, Artificial Intelligence, Cloud Computing

Company Stage

Mature

Total Amount Raised

Subscriber access only

Keypoint Intelligence - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Trade SaleCompletedKeypoint Intelligence-
Add-onCompletedDATAMASTER, SAS-
Add-onCompletedPP Performance AB-
Secondary BuyoutCompletedKeypoint Intelligence-
Add-onCompletedInfoTrends-

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Keypoint Intelligence - employee data

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