JFE Franchising, Inc.

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JFE Franchising, Inc. - overview

Established

2005

Location

Houston, TX, US

Primary Industry

Travel & Leisure

About

Based in Texas, US, and founded in 2005, JFE Franchising, Inc. trading as Snowfox, operates as a provider of Asian food bars and sushi products in kiosks that are primarily placed in supermarkets, universities, and corporate food courts. In July 2019, YO! Sushi UK Ltd, a portfolio company of Mayfair Equity Partners, acquired JFE Franchising, Inc.


for approximately USD 100 million. As of May 2022, the company is led by its CEO Stacy Kwon and has a franchise of over 1300 full-service sushi kiosks in 37 states throughout the US, Hawaii, and Alaska. JFE Franchising, Inc. 's product offering includes a variety of Japanese food such as cooked and raw sushi, California roll, crunch shaggy dog, Nigiri sushi, mini roll combo, dumplings, poke rice bowls, bento boxes, appetizers, and party platters.


In addition, the company provides a wide range of management and operational support such as financial support, food safety training, marketing support, and a sushi academy to its franchisees.


Current Investors

The Snowfox Group

Primary Industry

Travel & Leisure

Sub Industries

Food, Restaurants & Nightlife, Food & Beverage Distribution

Website

www.jfefood.com

Verticals

E-commerce

Company Stage

Add-on

Total Amount Raised

Subscriber access only

JFE Franchising, Inc. - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Add-onCompletedJFE Franchising, Inc.-

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