Jerdon Style
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Jerdon Style - overview
Established
1970
Location
Richardson, TX, US
Primary Industry
Consumer Products
About
Jerdon Style is a luxury bath and beauty products company that specializes in creating high-quality items designed to enhance the elegance and comfort of home experiences, particularly in the realm of personal care and grooming. Founded in 1970 and headquartered in Richardson, US, Jerdon Style focuses on luxury home goods catering to individual consumers and hospitality brands. The company was acquired by Hall Capital in April 2011, although the financial terms were not disclosed. Jerdon Style specializes in luxury bath and beauty products designed to emulate the comfort and elegance of high-end hotel experiences.
Their core offerings include a variety of spa-grade items such as lighted and non-lighted tabletop mirrors, wall-mounted mirrors, garments for garment care, hair dryers, towel warmers, and plush robes. Each product is crafted with high-quality materials and is intended to enhance the user's daily routine, providing solutions for common challenges such as achieving proper lighting for makeup application and ensuring warmth and comfort post-bath. Jerdon Style products cater primarily to individual consumers who desire a luxurious home experience, but they also serve respected hospitality brands such as Marriott, Hilton, and the Ritz-Carlton. The company targets markets primarily in the United States, extending to various regions where luxury home goods are in demand.
Jerdon Style's revenue model revolves around direct-to-consumer sales, primarily through their online platform, allowing customers to purchase products directly without intermediaries. Their pricing structure includes individual products such as double-layer robes, which retail for USD 95. 00, and lighted makeup mirrors, with prices ranging from USD 109. 99 to USD 134.
99. The company also engages in business-to-business transactions by supplying their luxury products to high-end hotels and resorts, enhancing their visibility and reach in the hospitality sector. This dual approach enables Jerdon Style to leverage both individual consumer sales and institutional partnerships, creating a diverse revenue stream through their premium product offerings. Each transaction typically includes sales tax and shipping costs calculated at checkout, ensuring a smooth purchasing experience for customers.
Jerdon Style plans to enhance its product lineup with upcoming releases designed to further improve home luxury experiences. The company also aims to expand into new markets, particularly targeting regions where luxury home goods are in demand. The acquisition by Hall Capital in April 2011 is expected to support these initiatives by providing necessary resources for product development and geographic expansion.
Current Investors
Hall Capital
Primary Industry
Consumer Products
Sub Industries
Beauty & Hygiene
Website
http://www.jerdonstyle.com
Verticals
Manufacturing
Company Stage
Mature - Buyout
Total Amount Raised
Subscriber access only
Jerdon Style - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | Telegraph Hill Robes | - | ||||||||
| Buyout | Completed | Jerdon Style | - |
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