International Designs Corp.

International Designs Corp. operates Hotheads Extensions, specializing in high-quality hair extensions and professional education, enhancing stylists' creativity and earnings across North America and Europe. Founded in 2005 in Hallandale Beach, US, International Designs Corp. focuses on providing premium hair extensions.

The company was acquired by Beauty Industry Group, LLC in February 2017. There are no records of significant pivots or subsidiaries. Hotheads Extensions specializes in the production and distribution of high-quality, ethically sourced 100% Remy human hair extensions. Their core offerings include multi-method extension solutions such as Tape, Weft, and Fusion options, allowing stylists to achieve versatile and luxurious hair transformations tailored to individual client needs.

The company targets a diverse clientele, including professional hair stylists and salons, with a focus on enhancing the creativity and earning potential of its users through education and support. Hotheads' products are marketed primarily in North America, Europe, and select international markets, catering to both individual consumers and professional beauty businesses seeking top-tier hair extension solutions. Hotheads Extensions generates revenue through direct sales of its hair extension products as well as educational courses designed for hair professionals. The business model includes partnerships with salons and stylists, who purchase products at wholesale prices to retail to their customers.

Additionally, Hotheads offers certification programs to enhance stylist skills, fostering a direct-to-consumer relationship where clients can access both products and training. Pricing structures for their offerings are established to reflect the premium quality of their extensions, with specific focus on their flagship line, Lush by Hotheads™, which aligns with their brand commitment to quality and innovation in hair solutions. In the coming years, International Designs Corp. plans to introduce new hair extension products designed to meet evolving market demands.

The company is targeting expansion into additional European markets and select Asian regions by 2025. The recent acquisition by Beauty Industry Group, LLC aims to bolster resources to support these initiatives.