Infront Sports & Media AG
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Infront Sports & Media AG - overview
Established
2003
Location
Zug, -, Switzerland
Primary Industry
Business Support Services
About
Founded in 2003 and based in Zug, Switzerland, Infront Sports & Media AG is a Wanda Sports Group Company that operates as a sports marketing company which connects fans and consumers to international sports events. As of 2021, the firm employs more than 1,000 people and has 44 offices in 17 countries worldwide. In June 2021, Carlyle Group announced that it would provide a debt financing package of EUR 400 million for the company. Infront Sports & Media AG offers a broad range of services including innovative digital solutions, event management and operations, international media rights distribution, sponsorship sales and services, and activations or cutting-edge media production.
The company offers sports rights holding and distribution services in the areas of television sales, host broadcasting, event marketing, and operational management and also provides brand development, advertising, and hospitality services. The firm's portfolio include FIFA, UEFA, International Paralympic Committee, and FIBA.
Current Investors
Jacobs Holding, NJF Capital
Primary Industry
Business Support Services
Sub Industries
Corporate Event Management, Professional Sports/eSports
Website
www.infront.sport
Verticals
AdTech
Company Stage
Mature - Buyout
Total Amount Raised
Subscriber access only
Infront Sports & Media AG - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | PICO | - | ||||||||
| Private Debt | Completed | Infront Sports & Media AG | - | ||||||||
| Secondary Buyout | Completed | Infront Sports & Media AG | - | ||||||||
| Recapitalisation | Completed | Infront Sports & Media AG | - | ||||||||
| Secondary Buyout | Completed | Infront Sports & Media AG | - |
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