InfoArmor, Inc.

InfoArmor, Inc. is a company focused on identity protection services, offering advanced tools to safeguard individuals and families from identity theft and data breaches. Founded in 2007 and headquartered in Scottsdale, US, InfoArmor, Inc. specializes in identity protection, providing services to over 5 million individuals.

The company was acquired by The Allstate Corporation in October 2018 for USD 525 mn. InfoArmor specializes in identity protection services, offering a comprehensive suite of tools designed to safeguard individuals and families against identity theft and data breaches. The core product, InfoArmor Identity Protection, provides advanced monitoring of personal and financial information, including alerts for suspicious activities and identity fraud. Over 5 million individuals benefit from features such as 24/7 access to remediation specialists who assist in recovering stolen identities and securing financial assets.

The company serves a diverse clientele, including a third of the Fortune 500 companies and more than 4,000 partners, reflecting its strong presence in the corporate sector. InfoArmor's services are available across the United States and extend to clients' family members, including dependent children and relatives aged 65 and older, emphasizing a family-centric approach to identity protection. InfoArmor generates revenue primarily through subscription-based models for its identity protection services, catering to both individual users and corporate partners. Clients engage with the company through various pricing plans, which include basic and advanced features tailored to meet different levels of need.

Revenue is derived from both direct-to-consumer sales and B2B partnerships, where companies provide their employees with access to InfoArmor's services as part of employee benefit programs, ensuring comprehensive identity protection through ongoing service provision, monitoring, and remediation as needed. Following its acquisition by The Allstate Corporation in 2018, InfoArmor plans to leverage the recent funding to enhance its identity protection offerings and expand its market reach. The company aims to introduce new products tailored for emerging threats in identity security, focusing on innovative technology integrations. Additionally, InfoArmor is exploring opportunities to expand into international markets, with specific targets set for regions in Europe and Asia by 2023.

The recent funding will support these initiatives, allowing InfoArmor to invest in technology advancements and market entry strategies.