Imvi Labs

Based in Sweden, Imvi Labs specializes in digital eye training solutions using virtual reality technology to enhance reading capabilities and address vision-related issues. Founded in 2021, Imvi Labs is a company located in Malmo, Sweden, focused on developing advanced virtual reality training programs for improving reading skills and eye coordination. They raised SEK 6 million in their latest funding round on April 15, 2026, led by Granitor Invest AB, bringing their total funding to SEK 6 million. The company has completed one funding deal to date.

Imvi Labs specializes in enhancing reading capabilities through their core product, a virtual reality (VR) training program. This program leverages advanced VR technology and optical expertise to improve eye coordination and brain interaction, targeting issues such as headaches, blurred vision, and reading difficulties. Users can engage in a structured 12-week training regimen designed to increase reading speed, focus, and comprehension, with three-quarters of participants reportedly seeing improvements and one-third doubling their reading ability. Their services cater to a wide demographic, including students and professionals seeking cognitive enhancement, primarily operating in Sweden and extending their offerings across various European markets.

Imvi Labs generates revenue through a subscription model and one-time purchases of their training program. Customers can opt for a 12-week training program priced at SEK 58 per session, making it accessible to a broad audience, including those utilizing wellness benefits. Clients can pay in installments via Klarna, facilitating easier purchase decisions. The company's offerings include a flagship VR headset and an associated app, both integral to delivering the training experience, allowing Imvi Labs to establish a direct relationship with users while promoting the program through referrals and partnerships with educational institutions.

In April 2026, Imvi Labs raised SEK 6 million in venture funding to accelerate commercialization, scale operations, and expand market reach. The company is focusing on designing new products aimed at enhancing their current offerings and plans to target new geographic regions for expansion. Specific details on additional products or markets have yet to be disclosed, but the recent funding will support these initiatives.