IMO Car Wash Group Ltd.

Founded in 1965 and based in the UK, IMO Car Wash Group Ltd. operates as an independent conveyor car wash business. The company has around 840 sites scattered throughout 15 countries, with over 320 sites in Germany and 269 sites in the UK, with the remaining sites spread across Europe, Australia, and the US, and employs approximately 460 people. The company offers vehicle washes that recycle 75% of their water, use only biodegradable chemicals, and remove all harmful deposits from wastewater before disposing of it through ecologically authorized contractors.

The firm also provides the IMO app, which provides offers for car washes as well as contactless payments at discounted rates. Based in the United Kingdom, Founded in 1965 with its first site in Germany, IMO Car Wash has grown over six decades into one of the world’s most trusted and widely used car wash brands. Since inception, the company has remained committed to its core philosophy that “life feels better in a car that’s been cleaned with care,” shaping its focus on paint‑safe technology, consistent service quality, and customer‑centric innovation. Over the years, IMO expanded steadily across Europe and Australia, now operating 700+ locations in 13 countries and washing 30 million vehicles annually.

The company has continued to evolve through in‑house development of products like Triple Foam, Ultra HD, Ceramic XTR, and by investing in digital convenience, sustainability upgrades, and advanced water‑recycling and energy‑efficient systems. In December 2025, Franchise Equity Partners agreed to acquire IMO Car Wash Group Ltd. from Driven Brands, Inc and Roark Capital Group. The transaction was completed in January 2026.

IMO Car Wash provides automated, drive‑through car‑cleaning solutions designed for both consumer and business/fleet customers. The company delivers fast, consistent, and paint‑safe washes using its proprietary technologies and German‑engineered systems. Its services include manual pre‑wash, high‑pressure wheel cleaning, and a range of in‑tunnel wash programs built around IMO‑developed products such as Triple Foam, Ultra HD, Ceramic XTR, and Rain Guard for enhanced cleaning, shine, and surface protection. IMO also offers digital convenience through app-based payments, subscriptions, Quick Pay, and reward programs, as well as fleet care solutions with tailored wash packages, voucher systems, and business-specific discounts for companies managing vehicle fleets.

IMO Car Wash generates revenue by offering automated car wash services across its global network of 700+ locations, where customers pay per wash or through digital payment options such as its app, subscriptions, Quick Pay, and voucher-based programs. The company earns income from multiple wash tiers built around proprietary products (Triple Foam, Ultra HD, Ceramic XTR, Rain Guard), as well as value-added services like manual high‑pressure pre‑wash, wheel cleaning, and protective coatings. For business clients, IMO generates additional recurring revenue through fleet care programs, including bespoke wash packages, discounted volume-based pricing, and voucher booklets used across all locations. These consumer and business channels together create steady transactional and subscription-driven revenue.

IMO Car Wash generates revenue by offering automated car wash services across its global network of 700+ locations, where customers pay per wash or through digital payment options such as its app, subscriptions, Quick Pay, and voucher-based programs. The company earns income from multiple wash tiers built around proprietary products (Triple Foam, Ultra HD, Ceramic XTR, Rain Guard), as well as value-added services like manual high‑pressure pre‑wash, wheel cleaning, and protective coatings. For business clients, IMO generates additional recurring revenue through fleet care programs, including bespoke wash packages, discounted volume-based pricing, and voucher booklets used across all locations. These consumer and business channels together create steady transactional and subscription-driven revenue.

Based in the United Kingdom, Founded in 1965 with its first site in Germany, IMO Car Wash has grown over six decades into one of the world’s most trusted and widely used car wash brands. Since inception, the company has remained committed to its core philosophy that “life feels better in a car that’s been cleaned with care,” shaping its focus on paint‑safe technology, consistent service quality, and customer‑centric innovation. Over the years, IMO expanded steadily across Europe and Australia, now operating 700+ locations in 13 countries and washing 30 million vehicles annually. The company has continued to evolve through in‑house development of products like Triple Foam, Ultra HD, Ceramic XTR, and by investing in digital convenience, sustainability upgrades, and advanced water‑recycling and energy‑efficient systems.

IIn December 2025, Franchise Equity Partners agreed to acquire IMO Car Wash Group Ltd. from Driven Brands, Inc and Roark Capital Group for EUR 411 million The transaction was completed in January 2026. IMO Car Wash generates revenue by offering automated car wash services across its global network of 700+ locations, where customers pay per wash or through digital payment options such as its app, subscriptions, Quick Pay, and voucher-based programs. The company earns income from multiple wash tiers built around proprietary products (Triple Foam, Ultra HD, Ceramic XTR, Rain Guard), as well as value-added services like manual high‑pressure pre‑wash, wheel cleaning, and protective coatings.

For business clients, IMO generates additional recurring revenue through fleet care programs, including bespoke wash packages, discounted volume-based pricing, and voucher booklets used across all locations. These consumer and business channels together create steady transactional and subscription-driven revenue. In December 2025, Franchise Equity Partners agreed to acquire IMO Car Wash Group Ltd. from Driven Brands, Inc and Roark Capital Group for EUR 406 million.

The transaction was completed in January 2026. The acquisition provides IMO Car Wash Group with dedicated ownership and capital support, enabling focused international expansion, operational enhancements, and long‑term growth under a committed sponsor.