Immotion Group Ltd.
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Immotion Group Ltd. - overview
Established
2017
Location
Manchester, -, UK
Primary Industry
Software
About
Immotion Group Ltd. develops motion-based virtual reality experiences, focusing on educational and conservation initiatives for cultural institutions such as zoos and museums. Immotion Group Ltd. , founded in 2017 in Manchester, UK, specializes in creating immersive virtual reality experiences.
The company has undergone strategic pivots to enhance its product offerings and engage more effectively with educational markets. It has raised GBP 0. 5 million in Seed funding led by Sure Ventures in April 2018, totaling GBP 0. 5 million since inception.
Notably, the company has completed 2 deals to date. Immotion specializes in dynamic, motion-based virtual reality experiences aimed at enhancing educational and conservation efforts within zoos, aquariums, museums, and science centers. Their core offerings include immersive experiences that showcase marine and wildlife, guided by experts in conservation such as marine biologists and wildlife specialists. These experiences allow users to engage with various species, including humpback whales in Tonga and mountain gorillas in Rwanda, through high-quality live-action and animated content.
The company's products aim to foster a deeper understanding of ecological issues and promote conservation efforts while providing entertainment. Immotion's client base spans global markets, with installations across North America, Europe, and Asia, catering to diverse audiences from educational institutions to family-oriented attractions. Immotion generates revenue through partnerships with educational and entertainment institutions, providing tailored virtual reality experiences to enhance guest engagement and learning. The transaction structure typically involves contractual agreements with clients for the installation and operation of fully-themed mini-theaters and modular containers that house their VR experiences.
These arrangements may include revenue-sharing models or fixed fees for service access, depending on the specific needs of the client. Immotion's flagship offerings, such as 'Gorilla Trek' and 'Undersea Explorer,' are integral to their product lineup, providing clients with distinctive experiences that align with their educational missions. For the most recent year, Immotion reported a revenue of GBP 18,177,378. 50 and an EBITDA of GBP -4,677,907.
80. Immotion Group Ltd. is focusing on developing new virtual reality products to expand its offerings in educational and conservation sectors. The company plans to introduce additional immersive experiences in the coming months, targeting deployment in various new markets, with specific attention on expanding its presence in Asia by late 2024.
The recent Seed funding of GBP 0. 5 million will be utilized to support these initiatives, enhancing product development and market outreach.
Current Investors
Sure Ventures
Primary Industry
Software
Sub Industries
Software
Website
www.immotiongroup.com
Verticals
Virtual Reality (VR)
Company Stage
Angel & Seed
Total Amount Raised
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Immotion Group Ltd. - financials
| Fiscal Year Ended | Dec 31, 2018 | Dec 31, 2019 | Dec 31, 2020 | Dec 31, 2021 | Dec 31, 2022 | Dec 31, 2023 | Dec 31, 2024 |
|---|---|---|---|---|---|---|---|
| Revenue (USD) | 1,948,000 | 3,606,000 | 2,848,000 | 9,391,000 | - | - | - |
| % Revenue Growth (YoY) | - | 85.1% | (21.0%) | 229.7% | - | - | - |
| EBITDA (USD) | (3,189,000) | (3,564,000) | (2,268,000) | 117,000 | - | - | - |
| Operating Income (USD) | (3,752,000) | (5,427,000) | (4,738,000) | (1,994,000) | - | - | - |
| Operating Margin | (192.6%) | (150.5%) | (166.4%) | (21.2%) | - | - | - |
| % EBITDA Margin | (163.7%) | (98.8%) | (79.6%) | 1.2% | - | - | - |
| NET Income (USD) | (3,823,000) | (5,415,000) | (4,732,000) | (1,999,000) | - | - | - |
| % Net Margin | (196.3%) | (150.2%) | (166.2%) | (21.3%) | - | - | - |

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