Immediate Media Co
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Immediate Media Co - overview
Established
2011
Location
London, England, UK
Primary Industry
Media
About
Immediate Media Co is a UK-based content creation and distribution company, focusing on multiple platforms including digital, print, and live events to engage diverse audiences. Immediate Media Co was founded in 2011 and is headquartered in London, UK. The company specializes in content creation and distribution across various platforms. In December 2016, Immediate Media was sold to Hubert Burda Media for GBP 260 million, a deal completed in January 2017.
The founders of the company are Connor Scalzi, George Voronov, and Lad Makinde, while the current CEO is Demi Stokes. Immediate Media has successfully completed a total of 2 deals since its inception, with the most recent in December 2016. Immediate Media Co. specializes in creating and distributing a diverse array of quality content across multiple platforms, including digital, print, video, podcasts, apps, and live events.
Their primary offerings encompass well-known consumer brands such as Radio Times, Good Food, Nutracheck, HistoryExtra, and BBC Gardeners’ World Magazine, engaging millions of users, particularly in the UK, and reaching audiences in Europe and North America. In the most recent year of 2023, Immediate Media Co reported a revenue of GBP 191,184,122. 6 and an EBITDA of GBP 33,287,704. 2.
The company's revenue structure is built on subscription services, advertising partnerships, and direct-to-consumer sales. Major brands like Radio Times and Good Food contribute income through subscriptions and advertising, ensuring a robust revenue stream from diverse channels. Immediate Media Co aims to launch new products, focusing on enhancing its offerings in digital content and live events, although specific release dates have not been disclosed. The company is also planning to expand its reach into new markets across Europe and North America, leveraging the funding from its latest deal with Hubert Burda Media to support these initiatives.
This strategic direction builds on a solid foundation established through previous successful operations and deals.
Primary Industry
Media
Sub Industries
Newspapers, Magazines & News Organizations
Website
www.immediate.co.uk
Company Stage
Buyout
Total Amount Raised
Subscriber access only
Immediate Media Co - timeline of key events
Immediate Media Co - financials
| Fiscal Year Ended | Mar 31, 2012 | Mar 31, 2013 | Mar 31, 2014 | Mar 31, 2015 | Mar 31, 2016 | Dec 31, 2016 | Dec 31, 2017 | Dec 31, 2018 | Dec 31, 2019 | Dec 31, 2020 | Dec 31, 2021 | Dec 31, 2022 | Dec 31, 2023 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue (USD) | 304,000 | 1,079,000 | 932,000 | 885,000 | 986,000 | 1,180,000 | 666,000 | 932,000 | 894,000 | 975,000 | - | - | - |
| % Revenue Growth (YoY) | - | 254.9% | (13.6%) | (5.0%) | 11.4% | - | - | 39.9% | (4.1%) | 9.1% | - | - | - |
| EBITDA (USD) | 13,000 | 9,000 | 426,000 | (12,000) | 42,000 | (2,048,000) | 17,586,000 | 42,000 | (15,000) | (58,000) | - | - | - |
| Operating Income (USD) | 13,000 | 9,000 | 426,000 | (12,000) | 42,000 | (2,048,000) | 17,586,000 | 42,000 | (15,000) | (58,000) | - | - | - |
| Operating Margin | 4.3% | 0.8% | 45.7% | (1.4%) | 4.3% | (173.6%) | 2640.5% | 4.5% | (1.7%) | (5.9%) | - | - | - |
| % EBITDA Margin | 4.3% | 0.8% | 45.7% | (1.4%) | 4.3% | (173.6%) | 2640.5% | 4.5% | (1.7%) | (5.9%) | - | - | - |
| NET Income (USD) | (3,809,000) | (8,779,000) | 11,898,000 | (11,129,000) | (12,233,000) | (7,505,000) | 10,221,000 | (2,546,000) | (2,385,000) | (1,532,000) | - | - | - |
| % Net Margin | (1253.0%) | (813.6%) | 1276.6% | (1257.5%) | (1240.7%) | (636.0%) | 1534.7% | (273.2%) | (266.8%) | (157.1%) | - | - | - |
Immediate Media Co - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | Hitched Limited | - | ||||||||
| Trade Sale | Completed | Upper Street Events | - | ||||||||
| Trade Sale | Completed | Immediate Media Co | - | ||||||||
| Merger | Completed | Origin Publishing | - | ||||||||
| Buyout | Completed | Immediate Media Co | - |
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Immediate Media Co - employee data
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