boAt

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boAt - overview

Established

2016

Location

Mumbai, Maharashtra, India

Primary Industry

Consumer Products

About

Based in New Delhi, India, and founded in 2016 by co-founders Aman Gupta and Sameer Mehta, Imagine Marketing Limited, doing business as boAt, operates as a provider of audio products and accessories, including earphones, headphones, and speakers, to customers. In February 2024, Imagine Marketing Private Limited raised an undisclosed amount in venture funding from an individual investor. As of 2024, the company is led by its CEO, Vivek Gambhir. The company provides a wide range of consumer electronics products, such as wireless earphones, earbuds, headphones, smartwatches, and home audio systems.


Additionally, the firm also offers mobile accessories, including power banks, chargers, and cables. The company generates revenue from the sale of electronics products through its e-commerce platform as well as offline retail stores. The firm offers items like Rockerz 255 Z Plus at INR 1,299, Nirvana Ion at INR 1,999, and Airdopes 131 at INR 799. Other products include Airdopes 161 at INR 899, Airdopes 141 at INR 1,099, and a variety of power banks priced between INR 1,099 and INR 1,599.


Current Investors

Fireside Ventures, Navi Technologies, InnoVen Capital

Primary Industry

Consumer Products

Sub Industries

Consumer Electronics, Consumer Electronics Stores

Website

www.boat-lifestyle.com/

Verticals

E-commerce, Manufacturing, Mobile Apps

Total Amount Raised

Subscriber access only

boAt - financials

Fiscal Year EndedMar 31, 2019Mar 31, 2020Mar 31, 2021Mar 31, 2022Mar 31, 2023
Revenue (USD)2,258,500,0006,091,100,000---
% Revenue Growth (YoY)-169.7%---
EBITDA (USD)141,400,000758,490,000---
Operating Income (USD)138,600,000745,000,000---
Operating Margin6.1%12.2%---
% EBITDA Margin6.3%12.5%---
NET Income (USD)80,400,000478,000,000---
% Net Margin3.6%7.8%---

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