IDX, LLC

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IDX, LLC - overview

Established

2003

Location

Eugene, OR, US

Primary Industry

Software

About

IDX, LLC provides advanced real estate technology solutions, specializing in IDX services that seamlessly integrate MLS search tools into real estate websites, enhancing online presence for realtors and brokerages. Founded in 2003, IDX, LLC is headquartered in Eugene, US. The company offers technology solutions for the real estate industry, focusing on IDX integration. In June 2020, IDX was acquired by Elm Street Technology, LLC, a portfolio company of Aquiline Capital Partners, with financial terms undisclosed.


Chad Barczak serves as the CEO of the company. IDX Broker offers a suite of advanced real estate technology solutions primarily centered around IDX services. Their core product facilitates seamless integration of Multiple Listing Service (MLS) search tools into real estate websites, catering to realtors and brokerage firms looking to enhance their online presence and client engagement. These services include customizable home search functionalities, lead management solutions, and a robust WordPress plugin system designed to optimize listings, website search capabilities, and search engine optimization (SEO) efforts.


The company’s offerings leverage automation tools, AI-driven features, and interactive maps to provide a comprehensive user experience for end clients. IDX Broker serves a diverse client base, including real estate professionals across various geographic markets, such as the United States and Canada, aiming to streamline the property search process for potential buyers and sellers. IDX Broker generates revenue through subscription-based models tailored to real estate agents and firms seeking to utilize its IDX services. The company’s business transactions typically occur through partnerships with realtors who subscribe to their packages, gaining access to IDX search tools and lead management solutions.


Pricing plans are structured to cater to different levels of service, with options that may include varying features such as enhanced listing showcases, community pages, and CRM integrations. Flagship products like the IDX/MLS integration and specialized WordPress plugins play a critical role in the firm's revenue generation by providing real estate professionals with essential tools to drive traffic and leads. Overall, IDX Broker's transactional structure focuses on delivering value to its clients while fostering long-term relationships within the real estate industry. Following the acquisition in June 2020, IDX, LLC intends to leverage the resources and support of Elm Street Technology to expand its product offerings and enhance its technological capabilities.


The company is planning to launch several new products aimed at improving user experience and engagement, although specific release dates have yet to be announced. Furthermore, IDX Broker is exploring opportunities for geographic expansion into new markets within North America, with specific targets for growth by 2025. The funding from the acquisition will likely facilitate these initiatives by providing the necessary capital for product development and market entry strategies.


Current Investors

Elm Street Technology, LLC

Primary Industry

Software

Sub Industries

eMarketing/Digital Marketing, Search Engines, Web Applications, Customer Relationship Management, Analytics & Performance Software

Website

www.idxbroker.com

Verticals

AdTech, Cloud Computing, Real Estate Tech

Company Stage

Add-on

Total Amount Raised

Subscriber access only

IDX, LLC - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Add-onCompletedIDX, LLC-

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