I AM POP B.V.

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I AM POP B.V. - overview

Established

2016

Location

Amsterdam, -, Netherlands

Primary Industry

Internet

About

I AM POP B. V. is a digital platform specializing in user engagement through innovative marketing strategies and email marketing solutions for businesses. Founded in 2016 and headquartered in Amsterdam, Netherlands, I AM POP B.


V. focuses on providing advanced digital marketing services. The company has undergone no significant pivots and remains independent. The founder's history is not specified.


I AM POP B. V. has successfully completed one deal, raising EUR 2 million in venture funding on March 11, 2019, which is the total amount raised to date. I AM POP B.


V. primarily offers a digital platform that focuses on enhancing user engagement through innovative marketing strategies and promotional tools. The core product is a subscription-based service that allows businesses to sign up for email marketing solutions, providing clients with updates, promotional content, and customer outreach capabilities. This service is designed to help businesses effectively manage their communication with customers, ultimately enhancing customer retention and acquisition.


The platform is tailored for a diverse range of end-users, including small to medium-sized enterprises across various sectors, such as retail, e-commerce, and service industries. Geographically, the products are marketed primarily in North America and Europe, catering to businesses looking to amplify their online presence through targeted email campaigns. The revenue model for I AM POP B. V.


is structured around subscription plans that facilitate access to its email marketing services. Clients enter into agreements that typically involve monthly or annual subscriptions, allowing them to utilize the platform's features for their marketing needs. Businesses may choose different tiers of service based on the number of email campaigns or the volume of subscribers they wish to manage, with pricing adjusting accordingly. This B2B model enables companies to scale their marketing efforts while receiving ongoing support and tools to optimize their strategies.


The platform’s flagship offerings include comprehensive analytics and reporting tools, which further enhance the value provided to clients by allowing them to track campaign performance and customer engagement metrics effectively. I AM POP B. V. plans to utilize the EUR 2 million raised in March 2019 to enhance its product offerings and penetrate new markets.


The company is developing new features for its email marketing platform, with launch dates to be announced. Additionally, it aims to expand its reach into new geographic regions, specifically targeting Asia by the end of 2023 to capture emerging market opportunities.


Primary Industry

Internet

Sub Industries

Public Relations & Communications, Social Networking & Communication Platform, Browser Software & Plug-ins

Website

www.iampop.com

Verticals

Mobile Apps

Company Stage

Early Stage

Total Amount Raised

Subscriber access only

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