Hybrid
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Hybrid - overview
Established
2009
Location
Bristol, -, UK
Primary Industry
Marketing/Advertising
About
Based in the UK, Hybrid News Limited offers innovative media and creative services specifically designed for the higher education sector, helping institutions effectively connect with prospective students through targeted marketing strategies. Founded in 2009 and headquartered in Bristol, UK, Hybrid News Limited specializes in media and creative solutions for the higher education industry. The company was co-founded by James Craven and Jos Groen. In December 2025, EAB Global, Inc.
, a portfolio company of BC Partners and Vista Equity Partners, acquired Hybrid from LDC. Hybrid specializes in delivering tailored media, content, and creative services to higher education institutions. Their offerings include strategic marketing campaigns, enrollment management services, and custom content creation aimed at improving audience engagement and supporting enrollment efforts for diverse clients, such as Georgia Southern University and Columbia University, across the US, Canada, and the UK. In 2023, Hybrid News Limited reported a revenue of GBP 23,222,107 with an EBITDA of GBP 4,339,415.
5, reflecting its operational performance in providing services to its higher education clients.
Current Investors
Primary Industry
Marketing/Advertising
Sub Industries
Consulting Services, Advertising Agencies & Media Buyers, eMarketing/Digital Marketing, Market Research & Consulting, Web Development, Domain & SEO Services, Analytics & Performance Software, Digital Media
Website
www.hybrid.co
Verticals
AdTech, Artificial Intelligence, Cloud Computing, Research (Non-Medical)
Company Stage
Mature - Growth Capital
Total Amount Raised
Subscriber access only
Hybrid - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on, Trade Sale | Completed | Hybrid | - | ||||||||
| Add-on | Completed | Crisp Digital | - | ||||||||
| Add-on | Completed | Prompt Marketing Limited | - | ||||||||
| Growth | Completed | Hybrid | - |
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