Humanitics

Headquartered in France, Humanitics develops AI-driven solutions aimed at enhancing retail performance analysis on the sales floor, focusing on providing actionable insights to improve operational efficiency. Founded in 2020 and based in France, Humanitics focuses on advancing retail performance through artificial intelligence. The company was recently acquired by Yoobic Inc. in November 2025, as part of a strategic move to bolster AI capabilities in frontline retail.

Humanitics, now a part of YOOBIC, specializes in leveraging artificial intelligence to enhance retail performance analysis directly on the sales floor. Their core offering includes a suite of analytical tools designed to identify, analyze, and prioritize commercial opportunities, enabling retail managers to take actionable steps to improve performance. This solution reduces reliance on traditional dashboards by providing real-time insights that address the immediate needs of retail operators. Humanitics serves a diverse clientele, including notable brands like Lacoste and Chantelle, focusing primarily on the retail sector within European markets, particularly in France.

The tools are tailored for omnichannel retail environments, facilitating efficient operations and measurable outcomes for users on the ground. Humanitics generates revenue primarily through subscription-based models that cater to retail businesses seeking advanced analytical capabilities. Clients typically enter into partnerships that grant them access to Humanitics’ suite of tools, which are designed to yield significant returns on investment through improved operational control and performance tracking. The transactional framework is structured to support ongoing relationships, allowing retailers to continually leverage the platform for insights and decision-making.

While specific pricing plans are not disclosed, the subscription model is likely tiered based on the scale of operations and the features utilized, ensuring that businesses of various sizes can benefit from Humanitics' offerings. The acquisition of Humanitics by Yoobic Inc. aims to strengthen the company's position in AI for frontline retail. This strategic move suggests that Humanitics will continue to develop its AI offerings, focusing on new product launches that enhance retail analytics capabilities.

The company is expected to expand its reach further into European markets, particularly targeting growth in France and potentially neighboring regions. The acquisition also indicates a commitment to leverage resources for scaling operations and enhancing product offerings to meet evolving retail demands.