Huckleberry Group Limited

Huckleberry Group Limited is a New Zealand-based company focused on enhancing team performance through its AI-powered feedback software, streamlining the process of receiving and sharing feedback for professional development. Founded in 2025 in Auckland, New Zealand, Huckleberry Group Limited specializes in feedback software that aids career development. In October 2025, the company successfully raised NZD 2. 1 million in a pre-seed funding round led by Oregon Venture Fund with participation from Archangel Ventures.

This funding round was a significant milestone as it represented the total amount raised to date. The company has undertaken a strategic focus on expanding its offerings and enhancing its technology. Huckleberry offers an innovative AI-powered 360 feedback software designed to enhance career development and team performance through streamlined feedback processes. The core functionality enables users to receive feedback from their teammates in a conversational format, reducing the time spent on traditional survey methods to just 3-5 minutes.

This feedback is compiled into a shareable profile that highlights individual strengths, work styles, and areas for improvement, creating a comprehensive overview that aids in professional growth. Targeted primarily at businesses seeking to optimize team dynamics and individual performance, Huckleberry serves a diverse clientele across various sectors globally, facilitating a frictionless experience that encourages continuous feedback and meaningful development. Huckleberry's revenue model is predicated on subscription-based access to its feedback software, allowing organizations to integrate the platform into their ongoing HR processes. Clients can engage in annual or monthly subscription plans, which provide continuous access to the software’s features, facilitating regular feedback cycles among team members.

The company’s flagship product supports both B2B engagements and direct-to-consumer applications, ensuring that a variety of organizations, from small startups to larger enterprises, can benefit from its services. Pricing structures are designed to accommodate different organizational needs, potentially including tiered pricing plans based on the size of the client organization or the number of active users on the platform. This transactional framework positions Huckleberry to capitalize on growing demand for efficient, data-driven employee feedback solutions. In October 2025, Huckleberry Group Limited raised NZD 2.

1 million in pre-seed funding led by Oregon Venture Fund, with participation from Archangel Ventures and individual investors. The company plans to utilize this funding to develop new products, enhance its technology, grow its team, and support expansion into key markets. Specific geographic markets targeted for expansion include North America and Europe by the end of 2026, aiming to broaden its international presence and cater to a larger client base.