Hero Group
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Hero Group - overview
Established
1886
Location
Lenzburg, -, Switzerland
Primary Industry
Food
About
Hero Group is a global food company focused on producing nutritional food products, catering to diverse dietary needs through trusted brands. Founded in 1886 in Lenzburg, Switzerland, Hero Group specializes in branded nutritional products for various consumer segments. The company has undergone strategic pivots to enhance its product offerings and broaden its market reach, all while maintaining a commitment to quality. The leadership team includes CEO Hero Shekel and founders Ahmed Sadek and George Nageh, among others.
Hero Group offers a wide array of nutritional food products under well-known brands such as Hero, Corny, Goodies, Beech-Nut, Schwartau, Semper, and Freche Freunde. Their product categories include Better Snacking, Naturally Good Food, and others, designed for consumers ranging from babies to adults. The company’s offerings focus on great-tasting, nutritionally balanced options, marketed across Europe, North America, and parts of Asia. In the most recent year, 2023, Hero Group reported a revenue of USD 1.
36 bn and an EBITDA of USD 71. 57 mn. The company generates revenue through direct-to-consumer sales as well as partnerships with retailers and wholesalers, focusing on health and wellness sectors. Hero Group plans to expand its product lines, targeting new product launches for 2024.
The company aims to penetrate new markets in Asia and North America by the end of 2025. Recent funding will support these initiatives, enhancing product development and market outreach strategies.
Primary Industry
Food
Sub Industries
Dairy Products, Food & Beverage Distribution
Website
www.hero-group.ch
Total Amount Raised
Subscriber access only
Hero Group - financials
| Fiscal Year Ended | Dec 31, 2021 | Dec 31, 2022 | Dec 31, 2023 | Dec 31, 2024 |
|---|---|---|---|---|
| Revenue (USD) | 1,142,122,000 | - | - | - |
| % Revenue Growth (YoY) | - | - | - | - |
| EBITDA (USD) | 79,538,000 | - | - | - |
| Operating Income (USD) | 34,120,000 | - | - | - |
| Operating Margin | 3.0% | - | - | - |
| % EBITDA Margin | 7.0% | - | - | - |
| NET Income (USD) | 8,991,000 | - | - | - |
| % Net Margin | 0.8% | - | - | - |
Hero Group - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Buyout | Completed | Signature Brands, LLC | - | ||||||||
| Trade Sale | Completed | Semper AB | - | ||||||||
| Trade Sale | Completed | Milnot Holding Corporation | - | ||||||||
| Trade Sale | Completed | Beech-Nut Nutrition Corp. | - |
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