HERE Global B.V.

HERE Global B. V. provides advanced location data and mapping solutions, focusing on high-definition mapping products for the automotive sector to enhance navigation and automated driving technologies. HERE Global B.

V. specializes in location data and mapping solutions. The company was formed through a series of strategic partnerships and acquisitions, and is headquartered in Berlin, Germany. The founders of HERE Solutions include Jesse Boyes, Meg Hovious, and Patrick Duvall.

The current CEO is Edzard Overbeek. In May 2015, Uber Technologies Inc. attempted to acquire HERE for USD 3 billion, though the deal did not materialize. HERE has received funding through an ADD-ON round led by Uber Technologies Inc.

, amounting to USD 3,000 mn in total. HERE Technologies specializes in providing advanced location data and mapping solutions, prominently featuring their GIS Data Suite, which integrates seamlessly with Esri systems. Their flagship product, the HERE HD Live Map, is designed for the automotive industry, offering high-definition mapping functionalities that include detailed road geometry, traffic signs, and route profiles on a global scale. This product is essential for developing software-defined vehicles and enhances the safety, reliability, and comfort of automated driving systems.

The company caters to a diverse customer base, including leading automotive manufacturers like BMW Group, and serves various industries such as logistics, transportation, and urban planning. HERE Technologies actively markets its products in key regions including North America, Europe, and Asia, ensuring a comprehensive reach to enterprises seeking innovative location-based solutions. HERE Technologies operates on a revenue model that includes both B2B subscriptions and partnerships. The company offers its services through licensing agreements tailored to the specific needs of its clients, allowing businesses to integrate HERE's location data into their applications and services.

Revenue streams are generated from partnerships with automotive manufacturers, which may involve long-term contracts for access to the HERE HD Live Map, as well as subscription fees for developers utilizing the HERE SDK and other tools. The pricing structure for their products is designed to accommodate various business sizes and needs, reflecting the value of high-quality, precise mapping and data services. This structured approach to revenue generation aligns with the company’s commitment to providing reliable and secure location data across multiple industries. HERE Technologies is focused on expanding its product offerings and market presence.

The company is currently designing new mapping solutions aimed at enhancing real-time traffic data and developing features for smart cities, with expected rollout by the end of 2023. The firm aims to expand its market reach in Asia and South America by 2025, targeting partnerships in those regions to facilitate growth. The most recent funding round, which raised USD 3,000 mn, will be utilized to invest in research and development for these new products and to support the company’s geographic expansion initiatives.