HEODAK CO., LTD.

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HEODAK CO., LTD. - overview

Established

2010

Location

Seoul, -, South Korea

Primary Industry

Food

About

Based in Seoul, South Korea, and founded in 2010 by Co-CEOs Kim Joo-Hyung and Heo Kyung-hwan, HEODAK CO. , LTD. trading as Heodak, operates a chicken breast brand and a comprehensive online convenience shopping mall. In January 2022, Fresh Easy, a portfolio company of SL Investment, Softbank Ventures Asia, Timewise Investment, and Union Investment Partners, acquired heodak for KRW 100 billion.


The HEODAK CO. , LTD. platform offers 362 types of products such as processed meat, fried rice, chicken breast cube, dumpling, beef jerky, pack of sausage/frankfurt/bar, meal kit, vegetable salad, pasta salad, sauce/dressing, sweet potato, shakes/supplements, jelly, bakery/mochi, eggs/nuts, konjac fried rice, carbonated/cider, coffee/tea, chining dipping/bench, bike/cycle/treadmill, and other fitness equipment, sportswear, and kitchen utensils. HEODAK CO.


, LTD. is planning to expand its sales channels from production to online and offline channel distribution and overseas exports.


Current Investors

Kakao Ventures, Fresh Easy

Primary Industry

Food

Sub Industries

Food, Health Foods & Nutritional Supplements, Meat, Poultry & Seafood Products, Snack Foods

Website

www.heodak.com

Verticals

E-commerce, Mobile Apps

Company Stage

Add-on

Total Amount Raised

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