HARMAY
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HARMAY - overview
Established
2013
Location
Beijing, -, China
Primary Industry
Consumer Products
About
Established in 2013 and based in Beijing, China, HARMAY is a beauty retail brand that focuses on sales of beauty products through online and offline channels. The company originated from an online store, and opened the first offline store in 2017 in Beijing. As of January 2022, HARMAY has 9 offline stores in China. The company's offline stores have different decoration styles, based on the characteristics of the city where the store is located.
The company manages its product supply through agency and cooperation with beauty brands. Besides, the company also invests in niche beauty brands. As of January 2022, the company sold more than 400 beauty brands, and more than 9,000 Stock Keeping Units (SKUs). Moreover, the company completed four rounds of funding, from December 2019 to January 2022, and stakeholders include Hillhouse Capital Group, N5 Capital, QY Capital.
The company provides beauty products, including skin care, makeup, scents and candles, which cover brands of ErnoLaszlo, Guerlain, Giorgio Armani. The skin care products include showers, face wash chemicals, creams, serums, essential oils. The makeup products include lipsticks, eye shadows, eyeliners, mascaras, beauty brushes, and other beauty tools. The scents and candles products include LOEWE scented candles, BYREDO Scented Candles, AYDRY & CO.
Travel Jar Candles, POOPOURRI Air Freshener. The perfume products include BEAUTY TIME, COSMIC SPECULATION, BAUM Bedroom. The company plans to open more offline stores in Wuhan, Guangzhou, Shenzhen, and to release and operate the application of HARMAY.
Current Investors
Hillhouse Investment, General Atlantic, Eastern Bell Capital
Primary Industry
Consumer Products
Sub Industries
eMarketing/Digital Marketing, Beauty & Hygiene, Retail
Website
http://www.harmay.com
Verticals
E-commerce, Mobile Apps
Company Stage
Series D
Total Amount Raised
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