Habit Factory Co., Ltd.
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Habit Factory Co., Ltd. - overview
Established
2016
Location
Seoul, -, South Korea
Primary Industry
Software
About
Based in Seoul, South Korea, and founded in 2016, Habit Factory Co. , Ltd. is a one-stop insurance management app operator company that provides insurance analysis, insurance claims, and consultation. The company released Signal Household Book's beta version in 2016 and the official version in 2017.
HABIT FACTORY released Signal Planner designer app in 2018, and a customer app in 2019 followed by a selection for the Ministry of Science and Technology Information and Communication Big Data Platform and Center Project. In October 2025, Habit Factory Co. , Ltd. raised KRW 35 billion in series D funding co-led by new investor Z Venture Capital and returning investor Smilegate Investment.
New investors Korea Development Bank, IBK Venture Investment, and Kolon Investment, along with returning investors KB Investment and Shinhan Venture Investment also participated in the round. The company operates Signal Planner, an insurance design usage guarantee analysis and customer management service that notifies about insurance payment at hospitals, analyzes insurance products compares them in order of lowest price, and answers insurance-related inquiries through a counseling service. Another platform operated by the company is Signal, a card consumption pattern analysis household account book app.
Current Investors
KB Investment, KB Life Insurance, Translink Investment
Primary Industry
Software
Sub Industries
Financial Services, Insurance, Accounting/Finance Software
Website
www.habitfactory.co
Verticals
FinTech
Company Stage
Series D
Total Amount Raised
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