Grupo Publimovil
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Grupo Publimovil - overview
Established
1999
Location
San Salvador, -, El Salvador
Primary Industry
Marketing/Advertising
About
Grupo Publimovil provides innovative Out Of Home (OOH) and Indoor advertising solutions, enhancing brand engagement through digital displays and integrated campaigns across Central America and beyond. Grupo Publimovil specializes in advertising solutions and is headquartered in San Jose, Costa Rica. It was founded by individuals who have not been publicly disclosed. Recent changes in the company's strategy have not been noted, and no information is available regarding parent companies or subsidiaries.
In May 2026, LAFISE Investment Management invested USD 10 million in Grupo Publimovil. Grupo Publimovil specializes in comprehensive Out Of Home (OOH) and Indoor advertising solutions across various Central American markets. Their core offerings include innovative advertising displays, digital screens, and integrated marketing campaigns designed to enhance brand visibility and engagement with target audiences. These products serve a wide array of clients, including multinational corporations, local businesses, and public institutions, aiming to create unique advertising experiences that connect brands with consumers effectively.
The geographical markets served extend beyond Central America, reaching into other Latin American countries, thereby positioning Publimovil as a regional leader in advertising solutions. Their focus on transforming public spaces into strategic marketing opportunities reflects their commitment to supporting clients in achieving their business communication goals. Grupo Publimovil generates revenue primarily through B2B transactions involving advertising partnerships with various clients. The company engages in structured agreements where clients pay for advertising space within their portfolio, which includes billboards, digital displays, and indoor advertising installations.
The transaction structure typically involves fixed-term contracts that outline specific pricing models for different advertising formats, ensuring predictable cash flow. Clients are charged based on the duration and type of advertising service utilized, allowing for flexible engagement tailored to client needs. Flagship products such as their digital screens and high-visibility billboard placements are particularly popular among clients seeking impactful advertising solutions that drive consumer interaction and brand recognition. Grupo Publimovil is currently focused on expanding its product offerings and market reach.
Plans include the design and launch of new advertising technologies, although specific release dates have not been disclosed. The company aims to penetrate additional Latin American markets with targeted expansion efforts that are yet to be specified.
Current Investors
LAFISE Investment Management
Primary Industry
Marketing/Advertising
Sub Industries
eMarketing/Digital Marketing
Website
www.grupopublimovil.com
Verticals
AdTech
Total Amount Raised
Subscriber access only
Grupo Publimovil - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Growth | Completed | Grupo Publimovil | - | ||||||||
| Growth | Completed | Grupo Publimovil | - | ||||||||
| Unspecified Exit | Completed | Grupo Publimovil | - |
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Grupo Publimovil - employee data


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