GreenHanger GmbH

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GreenHanger GmbH - overview

Location

Berlin, -, Germany

Primary Industry

Marketing/Advertising

About

GreenHanger GmbH operates a domain parking service that monetizes digital assets by displaying third-party advertisements through Sedo's Domain Parking Program, catering to domain investors and owners seeking revenue generation. Founded in Berlin, Germany, GreenHanger GmbH provides domain parking services, allowing domain owners to generate income through automated ad placements. The company has undergone no notable pivots in its business strategy. GreenHanger GmbH has a history of one funding round with its most recent deal completed on November 9, 2007, when BMP and b-to-v Partners financed the company.


Greenhanger. de primarily functions as a domain parking service, utilizing Sedo's Domain Parking Program. This platform dynamically generates web pages for domain owners, showcasing advertisements that are provided by third parties. The overarching function of the site is to monetize the domain by presenting these automated ads.


The service is aimed at domain investors and owners looking to leverage their digital assets for revenue generation. Greenhanger. de operates in various geographical markets, targeting individuals and businesses globally who engage in domain investment and online advertising. The revenue model for Greenhanger.


de is centered around domain parking, where income is generated through advertising displayed on the parked domain. Transactions typically occur when a visitor clicks on these third-party advertisements, leading to commission-based earnings for the domain owner. The structure of these transactions involves partnerships with advertisers and affiliate networks, facilitating a B2B relationship where Greenhanger acts as an intermediary. Although pricing plans or specific revenue figures associated with domain parking services are not disclosed, flagship offerings may include premium domain listings that attract higher advertising rates.


In the future, GreenHanger GmbH plans to continue evolving its domain parking services while exploring potential new products tailored to the needs of domain investors. While specific new product release dates are not available, the company is focused on enhancing its offerings to better serve its clients. The funding raised in November 2007 will support these strategic initiatives aimed at improving service capabilities and expanding market reach, as the company looks to tap into emerging markets and enhance its competitive position.


Current Investors

BMP, b2venture

Primary Industry

Marketing/Advertising

Sub Industries

eMarketing/Digital Marketing

Website

greenhanger.de

Company Stage

Early Stage

Total Amount Raised

Subscriber access only

GreenHanger GmbH - financials

Fiscal Year EndedDec 31, 2007Dec 31, 2008Dec 31, 2009Dec 31, 2010Dec 31, 2011Dec 31, 2012
Revenue (USD)------
% Revenue Growth (YoY)------
EBITDA (USD)------
Operating Income (USD)------
Operating Margin------
% EBITDA Margin------
NET Income (USD)(146,138.7)(939,694.5)(455,952.1)---
% Net Margin------

GreenHanger GmbH - employee data

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