GOAT Group

Based in California, US, and founded in 2010, 1661, Inc. or GOAT Group operates as a web-based marketplace that sell footwear products under GOAT and Flight Club brands. The company was co-founded by Daishin Sugano and Eddy Lu. In June 2021, the company raised its latest Series F funding of USD 195 million led by Park West Asset Management and as of 2021, the company's services are available across 170 countries.

GOAT has thirteen physical locations in the United States, Asia, and Europe, including distribution and authentication centers that ship products to 170 international markets. The company is backed by strategic investor Foot Locker, Inc. as well as venture capital companies including Accel, Andreessen Horowitz, Index Ventures, Matrix Partners, Upfront Ventures, Webb Investment Network, and Y Combinator. 1661, Inc's Goat platform allows users to search, buy and sell new and used sneakers and other footwear products.

The company also facilitates its services through a mobile app and offers delivery services for products sold through its platform. Its brands offer a selection of sneakers available through company-operated retail stores, e-commerce sites, and mobile apps under the GOAT and Flight Club brands. The company's platforms feature over 350 brands across sneakers, apparel, and accessories. The company generated around USD 2 billion in gross merchandise value (GMV) as of 2021.

The company plans to grow its sneaker business, along with its apparel and accessories units, and to further expand its global footprint.