Gento, Inc.

Gento, Inc. is a healthcare staffing solutions company that specializes in providing in-home health care services through a platform connecting healthcare professionals with patients in need of care. Founded in 2016 in Los Angeles, US, Gento, Inc. focuses on healthcare staffing solutions.

The company raised USD 5 million in a Series A funding round on February 5, 2020, led by Palisades Growth Capital. Victor Gajendran serves as the CEO, and Gento has one recorded deal since its inception. Gento specializes in healthcare staffing solutions, specifically focusing on in-home health care services provided by nurses and therapists. The company offers a platform enabling healthcare professionals, including physical and occupational therapists, to manage their assignments based on personal preferences like work areas and schedules.

This user-friendly application enhances communication between clinicians and support staff, improving task management and documentation. Gento’s clients include independent contractors and healthcare professionals, particularly in California, where they connect with patients seeking home health services, addressing flexible scheduling and support needs. Revenue generation at Gento occurs through a model connecting healthcare professionals with patients needing in-home services, emphasizing a direct-to-consumer approach. Professionals using the platform negotiate assignments and receive compensation accordingly.

Payments are processed efficiently through the app, supporting independent contractors who can set their rates within platform guidelines, promoting transparency and flexibility in the staffing solution. In February 2020, Gento, Inc. raised USD 5 million in Series A funding led by Palisades Growth Capital. The company plans to leverage this funding to enhance its platform capabilities and expand into additional geographic markets, with a focus on regions beyond California, to be determined for specific target locations and timelines.