Genius Returns

Based in Rio De Janeiro, Brazil, and founded in 2021, Guru Returns Ltd. doing business as Genius Returns operates as a provider of reverse logistics management and automation platform. In October 2022, the firm raised its venture funding from investors Bossanova Investimentos, GVAngels, and K&K Partners. The firm as of November 2022, is led by its co-founder and CEO, Mauricio Cwajgenbaum, and some of its clients include Red Feather, Nautika, La Chocole, Joss, Paula Torres, etc.

The company optimizes the rate of exchanges and returns in e-commerce by offering credit on stores, other goods, gift vouchers, and reimbursement options, hence increasing the profits of virtual stores by 20%. The company helps its clients exit 45 days exchange policy to 5 days, build relationships between brands and customers, reverse logistics, optimize the entire service channel with smart SAC, etc. Genius return platform can be completely integrated with the client’s page, and it also generates follow-up reports and data on performance, activities, and volumes, to facilitate analyses, as well as offer a messaging system for tracking requests and deliveries, 24-hour express return service to the client’s customers. The firm generates its revenue by offering its services on a subscription basis under different plans including the small business plan for businesses with revenue up to 400k at a cost of BRL 279 per month, medium size plan for businesses with sales between 400k to 1 million for BRL 499 per month, etc.

The company plans to utilize its October 2022 funding to expand in Brazil.