Frefins

Based in South Korea, Frefins specializes in Rental Transformation services, offering innovative solutions through its proprietary Frefins Rental Platform to optimize rental management for various businesses. Frefins was founded in 2022 and is headquartered in Seoul, South Korea. The company focuses on providing specialized services in the rental and subscription business model. The founders, Byeong-seok Kim and Sang-yong Shin, have experience in the industry and lead the company as co-CEOs.

In February 2026, Frefins raised KRW 5 billion in pre-series A funding from ZER01NE Ventures, Korea Credit Guarantee Fund, SG Auto Service, Honest Ventures, and Coolidge Corner Investment. Frefins offers a suite of Rental Transformation (RX) services primarily through its proprietary Frefins Rental Platform (FRP). This platform facilitates efficient management of consultations, contracts, shipments, billing, and asset management for rental companies, manufacturers, and franchises across sectors like consumer goods and mobility. The FRP enhances operational efficiency by allowing seamless payment processing, tax invoice issuance, and real-time electronic contract signing, primarily targeting the South Korean market with plans for global expansion.

Frefins generates revenue through a transaction model that includes subscription services and partnerships within the rental ecosystem. Clients access the platform via subscription, which provides comprehensive operational features tailored to their business needs. Revenue is derived from ongoing service fees linked to rental operations managed through the FRP, although specific pricing details are not disclosed. The company will use the February 2026 funds for research and development, talent acquisition, and AI.