Franchise Business Review™
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Franchise Business Review™ - overview
Established
2005
Location
Portsmouth, NH, US
Primary Industry
Marketing/Advertising
About
Franchise Business Review™ is a US-based company specializing in franchise research and consulting services, focusing on franchisee satisfaction, employee engagement, and customer experience. They provide vital insights to enhance operational performance for franchise brands. Franchise Business Review™ was founded in 2005 and is headquartered in Portsmouth, US. The company focuses on providing research and consulting services tailored to the franchise industry, primarily assessing franchisee satisfaction and employee engagement.
As of February 2026, Franchise Business Review™ was acquired by International Franchise Professionals Group, LLC, a portfolio company of CNL Financial Group. The acquisition aims to enhance decision-making within the parent company. Franchise Business Review™ primarily provides research and consulting services tailored to the franchise industry, focusing on franchisee satisfaction, employee engagement, customer satisfaction, and candidate experience. Their core offerings include comprehensive surveys that measure franchisee satisfaction, employee engagement, and customer feedback against established industry norms.
These surveys help identify risks and opportunities within franchise systems, ultimately enabling clients to improve operational performance and foster growth. FBR supports over 1,300 franchise brands across various sectors, including food and beverage, retail, and service industries, using these insights to boost franchisee retention and validation processes. The company serves markets primarily in North America, particularly the United States and Canada, along with select international markets depending on franchise brand presence. Franchise Business Review™ generates revenue through a subscription-based model and project-based engagements with franchise brands.
Clients typically engage with FBR for survey services and reporting tools, often involving annual subscriptions for ongoing data access. Transaction structures may include tailored consulting arrangements, where franchises compensate for specific research initiatives or receive customized action plans based on survey results. The pricing plans reflect the comprehensive nature of their services, including franchisee satisfaction surveys and employee engagement assessments, designed to provide actionable insights for improving internal operations and market credibility. Following the acquisition in February 2026, Franchise Business Review™ aims to leverage its position within International Franchise Professionals Group, LLC to enhance its service offerings and market reach.
The acquisition is positioned to allow informed decision-making within the group. Looking ahead, Franchise Business Review™ plans to expand its product range and geographic presence, although specific new products or regions have yet to be disclosed. The strategic direction will utilize insights gained from its extensive survey data to drive future initiatives and support growth.
Current Investors
International Franchise Professionals Group, LLC
Primary Industry
Marketing/Advertising
Sub Industries
Market Research & Consulting
Website
tour.franchisebusinessreview.com
Verticals
Research (Non-Medical)
Company Stage
Add-on
Total Amount Raised
Subscriber access only
Franchise Business Review™ - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | Franchise Business Review™ | - |
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