Fields
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Fields - overview
Established
2009
Location
Shanghai, Shanghai, China
Primary Industry
Internet
About
Fields is a digital literature platform based in China, offering a diverse collection of online novels across various genres, including urban fiction, fantasy, and romance, aimed at enhancing readers' access to quality content. Founded in 2009 in Shanghai, China, Fields operates as an online literature platform, catering to readers seeking a variety of novels. The company successfully raised USD 5. 000 mn in a Series A round led by ClearVue Partners on August 15, 2013, marking its first significant investment.
Founders Andrea Angelucci and Marwa Steenbergen have previously engaged in entrepreneurial ventures, contributing to the company's strategic direction. 牧场文学网 (Mucang Literature Network) offers an extensive selection of online literature, focusing on genres such as urban fiction, fantasy, and romance. The platform allows readers to access complete texts, trial chapters, and exclusive content for free, catering to a broad audience including both casual readers and dedicated fans. By facilitating easy access to quality literature, the platform addresses the challenges of discovering engaging content in a digital environment.
牧场文学网 generates revenue through a combination of advertisement placements and potential partnerships with authors and publishers for exclusive content. The business operates primarily on a B2C model, where users can freely read materials supported by promotional content. Future plans may include exploring subscription-based models for premium offerings, enhancing engagement while creating revenue streams through advertising and partnerships. Following the Series A financing of USD 5.
000 mn received on August 15, 2013, Fields plans to invest in the development of new products aimed at expanding its digital literature offerings. The company intends to target new markets, particularly focusing on expanding its presence in other Chinese-speaking regions globally by the end of 2024. The recent funding will support these initiatives, enhancing product development and market penetration strategies.
Current Investors
TZG Partners, ClearVue Partners
Primary Industry
Internet
Sub Industries
Food & Beverage Distribution, Web Applications
Website
www.fieldschina.com
Verticals
E-commerce
Company Stage
Series A
Total Amount Raised
Subscriber access only
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