Family First Life, LLC
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Family First Life, LLC - overview
Established
2013
Location
Kennesaw, GA, US
Primary Industry
Insurance
About
Family First Life, LLC is a financial services company focused on providing life insurance solutions that safeguard families' financial futures through a wide range of insurance products. Founded in 2013, Family First Life, LLC is based in Kennesaw, US, and operates in the life insurance sector, catering to families across all 50 states. The company was acquired in February 2020 by Integrity Marketing Group, LLC for USD 3. 6 mn.
The leadership includes CEO Shawn Meaike and co-founders Anton Lulgjuraj, Christine Austin-El, and Ryan Manrique. Family First Life specializes in a diverse range of insurance products aimed at protecting families and their financial stability. The company offers core products including Mortgage Protection Insurance, Final Expense Insurance, Indexed Universal Life (IUL) Insurance, and Fixed Indexed Annuities (FIAs). These products address critical financial needs, such as ensuring mortgage obligations are met in the event of the policyholder's death, covering funeral expenses, and providing options for accumulating savings with interest linked to market indexes.
Family First Life generates revenue primarily through life insurance premiums collected from policyholders. Operating through a network of independent contractor insurance agents, the company facilitates direct sales of its products to consumers, leading to revenue accrued from premium payments on selected insurance products. This structure allows for personalized service tailored to individual family needs. Family First Life plans to expand its offerings and enter new markets.
The most recent acquisition by Integrity Marketing Group in February 2020 for USD 3. 6 mn positions the company to enhance its service capabilities. As part of its growth strategy, Family First Life intends to launch innovative insurance products aimed at addressing evolving family financial needs and seek new market opportunities within the United States.
Current Investors
Integrity Marketing Group LLC
Primary Industry
Insurance
Sub Industries
Life Insurance
Website
www.familyfirstlife.com
Verticals
InsureTech
Company Stage
Add-on
Total Amount Raised
Subscriber access only
Family First Life, LLC - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | Family First Life, LLC | - |
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