Fair Square Medicare

Based in California, US, and founded in 2019 by Dan Petkevich (CEO), Help Button, Inc. doing business as Fair Square Medicare operates as an insurance company health insurance shopping experience that creates a personalized plan for when you should enroll in Medicare Parts A and B. In August 2022, Help Button, Inc. raised USD 15 million in series A funding led by new investor Define Ventures, with participation from other new investors Slow Ventures and Y Combinator.

Individual investors also participated in the round. The company does not provide cold calls or skeezy sales tactics; no commissions are taken, health insurance brokerage, we make money when a plan is enrolled by a customer. The company helps the customers to decide on their first Medicare Advantage or Medigap plan. The company plans to use the August 2022 funding to launch new services that can assist seniors with more parts of their healthcare journey, including finding and scheduling appointments with preferred providers.