Facet Wealth, Inc.

Facet Wealth, Inc. , based in the US, specializes in providing personalized financial planning services that cater to individual clients and families, promoting a flat-fee model to ensure unbiased financial advice. Facet Wealth, Inc. is a financial services firm that was founded in 2016 in Baltimore, US.

The founders, including Brent Weiss, have a history of working in financial advisory roles. The company has successfully executed 7 deals to date, with the most recent being a Series D funding round on October 8, 2024, which raised USD 28. 223 mn led by Warburg Pincus. This funding has brought the total amount raised by the company to USD 28.

223 mn, with a current company valuation of USD 239. 667 mn. Facet Wealth, Inc. offers a comprehensive suite of financial planning services designed to address a wide range of financial needs.

The core offering is a flat-fee membership model that gives clients access to certified financial planners (CFP® professionals) for personalized financial roadmaps. These roadmaps include investment strategies, retirement planning, tax strategies, estate planning, and insurance evaluations, primarily targeting individual clients and families across the United States. Facet Wealth generates revenue through a subscription-based model, where clients pay a flat fee for financial planning services based on their specific needs. This transparent pricing structure allows clients to engage in ongoing financial advice, including regular check-ins and adjustments to their plans, while avoiding hidden costs associated with commission-based advisory services.

In October 2024, Facet Wealth, Inc. raised USD 25 mn in venture debt funding, part of a larger USD 35 mn equity and venture debt round, which will be utilized to further develop their financial services platform. The company aims to expand into new markets, focusing on urban areas with higher demand for structured financial guidance, leveraging this recent funding to enhance their service offerings.