FaceFirst, Inc.
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FaceFirst, Inc. - overview
Established
2012
Location
Austin, TX, US
Primary Industry
Software
About
Based in the US, FaceFirst, Inc. specializes in advanced facial recognition technology, delivering innovative solutions that enhance security and operational efficiency for diverse industries. Founded in 2012 in Austin, US, FaceFirst, Inc. focuses on facial recognition solutions for security applications.
The firm has engaged in three funding rounds, and in January 2025, it was acquired by Gatekeeper Systems, Inc. from Solis Capital Partners, with financial terms undisclosed. FaceFirst, Inc. offers innovative technology solutions designed to enhance operational efficiency and improve user experience across various sectors.
Their core product offerings include a suite of software applications focused on data management, analytics, and automation. These solutions address challenges such as data fragmentation and reporting inefficiencies, targeting enterprise clients in finance, healthcare, and retail. FaceFirst's products are marketed in North America, Europe, and parts of the Asia-Pacific region, ensuring a broad customer base ranging from large corporations to small and medium-sized enterprises (SMEs). The company's revenue model is based on a combination of subscription services and direct sales of its software products.
Clients can choose from tiered subscription plans that offer different feature access levels tailored to their needs. In addition, strategic partnerships with larger enterprises facilitate bulk licensing agreements. Transactions are primarily conducted through direct sales channels, streamlining the purchasing process. The flagship product, with robust data analytics capabilities, significantly contributes to consistent revenue streams.
In January 2025, FaceFirst, Inc. was acquired by Gatekeeper Systems, Inc. , enabling expansion into retail security solutions and enhancing platform capabilities. The acquisition is expected to support upcoming product launches and market expansion strategies targeting new geographic regions.
Specific markets for future growth will be identified as Gatekeeper Systems looks to leverage FaceFirst's technology in broader applications.
Current Investors
Solis Capital Partners, Gatekeeper Systems, Inc.
Primary Industry
Software
Sub Industries
Monitoring & Security Software
Website
www.facefirst.com/
Verticals
Mobile Apps, Virtual Reality (VR)
Company Stage
Add-on
Total Amount Raised
Subscriber access only
FaceFirst, Inc. - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | FaceFirst, Inc. | - | ||||||||
| Growth | Completed | FaceFirst, Inc. | - |
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