EveryScreen Media

EveryScreen Media specializes in digital advertising solutions, leveraging data-driven strategies to optimize ad placements across various platforms, ensuring effective audience engagement and increased marketing performance. Founded in 2011 in New York, US, EveryScreen Media provides advertising solutions with a focus on data-driven approaches. The company was acquired in July 2013 by Media6Degrees, a portfolio company of various venture partners, signifying a strategic pivot in their business operations. The founder and CEO details are currently unavailable.

EveryScreen Media specializes in AI-driven ad targeting solutions, offering businesses the ability to create custom audiences through a data-centric approach. Their core offerings include a multimodal AI engine that converts various data signals—such as first-party data, brand keywords, and audience briefs—into highly accurate audience segments. This technology ensures that clients can connect with their target consumers across all programmatic channels, including behavioral, demographic, and contextual targeting options. EveryScreen Media's innovative ID-free® technology enables behavioral targeting without relying on cookies or IDs, enhancing privacy while allowing for effective advertising strategies.

The company's offerings serve a diverse client base, including 85% of Fortune 100 companies, with a market presence extending beyond the United States to include regions that prioritize data privacy and advanced digital marketing solutions. EveryScreen Media operates on a B2B transaction model, primarily engaging with clients through subscriptions and partnerships for their AI ad targeting services. Clients typically activate customized audience segments and can access various targeting options tailored to their specific marketing needs. Revenue is derived from clients utilizing flagship products such as Audience Brief Genius, which streamlines audience selection and recommendations.

The company provides flexible pricing based on the scale and scope of services utilized, allowing for customizable solutions that fit different campaign objectives. EveryScreen Media's revenue structure reflects its commitment to providing actionable insights and innovative ad targeting technologies to enhance marketing effectiveness for its clients. EveryScreen Media is focused on expanding its product offerings and market reach. The company plans to launch new features in its ad targeting technology by the end of 2023, aiming to enhance its capabilities further.

Additionally, there are intentions to expand into European markets by mid-2024, targeting regions with high demand for advanced data privacy solutions. The acquisition by Media6Degrees in July 2013 is expected to facilitate these growth initiatives through increased strategic investment.