Evergage, Inc.

Evergage, Inc. specializes in Real-Time Personalization solutions that enable businesses to provide personalized customer experiences using AI and machine learning across various platforms including web and mobile. Founded in 2010 in Somerville, US, Evergage, Inc. focuses on delivering personalized marketing solutions.

The company has raised a total of USD 10. 00 mn through funding, with the latest Series C round led by Arrowroot Capital on February 3, 2020. Evergage has completed 6 deals to date. In February 2020, Evergage was acquired by Salesforce.

com, Inc. , enhancing its capabilities and market reach. Evergage's primary offering is its Real-Time Personalization solutions, which empower businesses to deliver hyper-personalized experiences across various customer touchpoints, including web, email, mobile, and live interactions. This technology utilizes customer engagement and profile data to enable real-time personalization powered by artificial intelligence and machine learning.

By leveraging data from historical interactions, intent, and profile information, the platform allows brands to transform generic interactions into tailored recommendations, enhancing customer loyalty and optimizing marketing efforts. The target clientele spans a variety of industries including retail, e-commerce, and services, reaching key markets in North America, Europe, and Asia-Pacific. Evergage's revenue model is primarily based on subscription agreements for its Real-Time Personalization services, positioning the firm within the B2B sector. Clients typically enter annual or multi-year contracts, which grant access to the platform's suite of personalization tools and features.

This transactional structure supports various pricing tiers, reflecting the scalability of services based on client size and specific needs. Revenue is derived from both new client acquisition and retention of existing customers, emphasizing the recurring income stream through sustained engagement and service upgrades. Looking forward, Evergage aims to leverage recent funding to enhance its product offerings and expand into new markets. While specific upcoming product launches have not been disclosed, the integration of its capabilities with Salesforce is expected to facilitate broader market penetration.

The company plans to target additional regions for expansion, building on its existing presence in North America, Europe, and Asia-Pacific, although specific timelines and geographic targets have not been outlined.