eprofessional GmbH

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eprofessional GmbH - overview

Established

1999

Location

Hamburg, -, Germany

Primary Industry

Marketing/Advertising

About

eprofessional GmbH is a Hamburg-based company that specializes in data-driven marketing solutions, enhancing retargeting campaigns and website visibility while developing customized B2B strategies. Founded in 1999 in Hamburg, Germany, eprofessional GmbH provides data-driven marketing solutions that optimize customer engagement. The company was acquired by Zanox. de AG on June 26, 2006, for EUR 4 million.


The leadership team includes CEOs Henner Uekermann and Tim Christiansen. eprofessional GmbH specializes in data-driven marketing solutions, focusing on enhancing the efficiency of retargeting campaigns, improving website visibility, and developing tailored B2B marketing strategies. Their primary product offerings include EPRO Predict, which utilizes predictive analytics to optimize retargeting efforts by forecasting visitor purchasing behavior. Additionally, EPRO SEO Scorecard evaluates websites on established standards, while the EPRO Competitor Watch tool allows businesses to track competitor strategies.


In 2020, eprofessional GmbH reported a revenue of EUR 67,949,428. 40 and an EBITDA of EUR 2,026,884. 60. Revenue generation is structured around a service model with subscriptions and project-based engagements, allowing for flexible pricing tailored to client needs, particularly through flagship offerings like EPRO Predict and EPRO SEO Scorecard.


Although the most recent deal was in 2006, eprofessional GmbH is likely focused on leveraging its existing solutions to deepen client engagements. With the expertise gained from its acquisition, the company may explore opportunities in new markets, particularly in Europe and North America, by enhancing its product offerings to meet evolving client needs.


Primary Industry

Marketing/Advertising

Sub Industries

eMarketing/Digital Marketing

Website

www.eprofessional.de

Verticals

AdTech

Company Stage

Acquired

Total Amount Raised

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