Epik

Based in India, Epik is an innovative e-commerce platform specializing in electronics retail, providing unique home demos within 60 minutes to enhance customer experience and facilitate informed purchasing decisions. Epik, founded in 2025, operates in Bengaluru, India, offering a contemporary electronics retail experience. The company has secured funding with its most recent deal taking place on March 30, 2026, where it raised USD 1 million in pre-seed funding led by InfoEdge Ventures, aimed at enhancing its operational capacities. The founder's background is not specifically detailed, and there are no mentions of subsidiaries or previous mergers.

Epik is a pioneering company in the electronics retail sector, offering a unique proposition of providing free home demos within a 60-minute timeframe. The core product offerings include a wide range of electronic items such as robot vacuum cleaners, air fryers, smart kitchen appliances, and high-end smartphones. These products are designed to enhance daily life through convenience and modern technology, catering primarily to urban families and tech-savvy individuals seeking innovative home solutions. Epik emphasizes a customer-centric approach, allowing potential buyers to experience products in their home environment before making a purchase decision, primarily targeting metropolitan areas across India, including Bengaluru, Mumbai, and Delhi.

Epik operates on a transaction-based revenue model, enabling customers to opt for various financing options, including monthly installments. The pricing structure for key products includes flagship items like the ECOVACS DEEBOT robot vacuum priced at ₹29,999 and smartphones like the Apple iPhone 15 at ₹59,900. Customers can choose between a pay-as-you-go model or monthly installment plans, facilitating access to high-value electronics. The company targets both direct-to-consumer sales and partnerships with local retailers, enhancing its distribution network and enabling a broader reach within the competitive electronics market, driven by increasing consumer interest in home automation and smart technology.

In March 2026, Epik raised USD 1 million in pre-seed funding led by InfoEdge Ventures. The company plans to utilize this funding to build and expand its fulfillment infrastructure, broaden its product catalog, and scale its in-home demo operations across cities. Epik is focused on developing new product offerings and expanding its market presence, aiming to reach additional metropolitan areas in India by the end of 2026.