Endform AB

Based in Sweden, Endform AB develops software solutions that enhance testing efficiency for web applications, focusing on accelerated execution through its advanced platform for Playwright end-to-end tests. Endform AB, founded in 2025 and headquartered in Stockholm, Sweden, specializes in software that streamlines testing processes. The company has successfully raised EUR 1. 5 mn in Seed funding as of March 12, 2026, with investments from Alliance Venture, Antler, First Fellow Partners, and Greens Ventures.

This round encompasses all funds raised to date, with a total amount of EUR 1. 5 mn across two deals. Endform primarily offers an advanced platform designed for executing Playwright end-to-end tests at significantly enhanced speeds, boasting a performance boost of up to 10 times compared to traditional testing methods. The core service allows users to run all their Playwright tests in parallel across multiple machines in the cloud, which facilitates rapid test execution without requiring extensive configuration changes from existing setups.

This functionality is particularly beneficial for software development teams looking to streamline their continuous integration (CI) processes. The company serves a diverse client base, including notable users such as Lovable, Matsmart, and Vitalize Care, which leverage Endform's capabilities to improve their testing efficiency and overall software quality. The geographical markets include tech-driven regions globally, particularly those with a strong emphasis on web application development and deployment. Endform's revenue model is structured around a pay-per-use system where clients are billed based on the minutes of infrastructure utilized during test executions.

This allows companies to align their testing costs with actual usage, promoting cost efficiency as clients can reduce their expenses by optimizing their test strategies. Transactions typically occur through subscription agreements, where businesses gain access to the platform and its features tailored to their needs, especially for high-volume users running extensive test suites. The service primarily targets B2B partnerships, enabling enterprises to integrate Endform seamlessly into their development pipelines. Specific pricing plans and details regarding flagship offerings are integral to the service, ensuring clients receive maximum value from their testing efforts while scaling their operations effectively.

In March 2026, Endform AB raised EUR 1. 5 mn in Seed funding, which will be utilized to expand its team and support wider adoption of its testing platform. The company plans to introduce new products that enhance testing capabilities while targeting expansion into new geographic markets, particularly in regions with a growing demand for web application testing solutions.