Eleven Sports Media Ltd
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Eleven Sports Media Ltd - overview
Established
2009
Location
Blackpool, -, UK
Primary Industry
Marketing/Advertising
About
Based in Blackpool, UK, and founded in 2009 by CEO Matt Cairns, Eleven Sports Media Ltd. operates as a provider of sports advertising solutions by connecting global brands with sports teams and venues. In April 2024, Business Growth Fund invested an undisclosed amount in Eleven Sports Media Ltd. The company offers a wide range of sports marketing and advertising services, such as in-stadium advertising, fan engagement platforms, and social media content curation to improve fan engagement and brand visibility for sports teams, the NFL (National Football League), NBA (National Basketball Association), MLS (Major League Soccer), NHL (National Hockey League), EFL (English Football League), and brands globally.
Moreover, the firm offers StadiumTV for Matchday, a fan -engagement platform featuring pre-match interviews, live coverage, and real-time stats; and StatTV for the in-stadium second-screen experience, offering live league tables, player stats, and bespoke content. Additionally, the company also provides community partner programs for connecting local businesses with their communities through sports sponsorships and targeted marketing campaigns for assisting global brands in meeting their marketing objectives through partnerships with sporting organizations and events. The company plans to use its proceeds from April 2024 funding to expand its presence in the US market.
Current Investors
BGF Investment Management
Primary Industry
Marketing/Advertising
Sub Industries
eMarketing/Digital Marketing, Advertising Agencies & Media Buyers
Website
www.eleven.tv/
Verticals
AdTech
Company Stage
Mature - Growth Capital
Total Amount Raised
Subscriber access only
Eleven Sports Media Ltd - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Growth | Completed | Eleven Sports Media Ltd | - |
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