Disrupt Ventures Pakistan Limited

Disrupt Ventures Pakistan Limited is a Karachi-based digital cashback platform, enabling consumers to earn rewards on everyday purchases through partnerships with various retail sectors across Pakistan. Disrupt Ventures Pakistan Limited, founded in 2016 and headquartered in Karachi, Pakistan, operates a digital cashback platform. The firm was co-founded by Ali Arif, Omar Ahmad, Saad Gadit, and Umair Gadit, the latter serving as CEO. In November 2021, the company raised USD 3.

3 million in SEED funding from investors including Global Founders Capital and Zayn Capital, facilitating its growth strategy in the competitive e-commerce landscape. The company has successfully completed one deal to date, with its most recent funding round reflecting its strategic focus on expanding its service offerings. Savyour offers a digital cashback platform that enables consumers to earn rewards on their everyday purchases. The core product is a user-friendly mobile application connecting users with various retail partners across multiple sectors, including fashion, electronics, and lifestyle services.

By scanning receipts or purchasing through the app, users receive a percentage of their spending back as cashback, which can be redeemed in future transactions. This service enhances consumer savings and incentivizes spending at partnered retailers, serving a customer base of tech-savvy individuals and families in major urban markets such as Lahore, Karachi, and Islamabad. Savyour generates revenue through a commission-based model from retail partners, who pay a percentage of total transactions made via the platform. Engaging in B2C transactions, end-users download the app, make purchases at affiliated retailers, and receive cashback rewards.

Retail partners gain increased customer traffic and sales, while Savyour profits from commissions earned. The pricing structure is based on negotiated rates with retailers, allowing flexibility in partnerships depending on transaction volumes facilitated through the app. In November 2021, Disrupt Ventures Pakistan Limited raised USD 3. 3 million in SEED funding, co-led by Global Founders Capital and Zayn Capital, which will be utilized to enhance and expand its digital cashback offerings.

The company plans to introduce new products in its application designed to improve user engagement and retention. Additionally, Disrupt Ventures aims to expand into other regions of Pakistan, targeting urban centers by the end of 2023 to capitalize on the growing e-commerce market.