Deflecto, LLC

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Deflecto, LLC - overview

Established

1960

Location

Indianapolis, IN, US

Primary Industry

Logistics & Distribution

About

Deflecto, LLC is a US-based manufacturer dedicated to producing a variety of consumer products that enhance organization and safety in homes, offices, and vehicles. Their innovative offerings cater to diverse user needs across multiple markets. Deflecto, LLC is focused on manufacturing a broad range of consumer products aimed at improving efficiency and organization. The company was founded in 1960 and is headquartered in Indianapolis, US.


Deflecto has successfully closed two funding deals, with the most recent being a Secondary Buyout on October 21, 2024, where Acacia Research Corporation acquired the company for USD 103. 7 mn. Bob Flynn and Ross Pliska serve as the CEOs of the company, steering its operations and strategic direction. Deflecto specializes in a diverse range of innovative consumer products designed to enhance efficiency and organization at home, in the office, and on the road.


The company’s core offerings include office supplies, storage solutions, air distribution products, and transportation safety items, all aimed at addressing specific user needs such as organization, safety, and functionality. Their catalog features items like chair mats, literature holders, and dryer venting solutions, catering to a broad customer base that includes small business owners, educators, contractors, and everyday consumers. Deflecto products are distributed across multiple geographical markets, including North America and Europe, ensuring accessibility to a wide variety of consumers seeking reliable solutions for their organizational and safety challenges. Deflecto generates revenue through a structured transaction model primarily focused on B2B and direct-to-consumer sales.


Their customer relationships include partnerships with retailers and wholesalers, allowing for widespread distribution of their products. Transactions typically involve bulk orders from retailers, who then sell the products to end users, as well as direct sales to consumers through their online platform. Specific flagship products, such as the OceanMat Chair Mat and the Electrostatic Register Air Filter, form part of the product offering that drives sales across these channels. Pricing structures are designed to align with the needs of both retail partners and end consumers, positioning Deflecto as a competitive supplier in the office products and home organization markets.


Following its acquisition by Acacia Research Corporation, Deflecto, LLC is poised for significant operational optimization and future acquisitions. The company plans to enhance its product offerings with upcoming innovations aimed at further improving customer organization and safety solutions. Additionally, Deflecto is targeting expansion into new geographic regions, particularly in Europe, to increase its market presence by the end of 2025. The recent funding will be utilized to support these growth initiatives and streamline product development.


Current Investors

Edgewater Funds

Primary Industry

Logistics & Distribution

Sub Industries

Automobiles, Other Vehicles & Parts, Heating, Cooling & Ventilation Equipment and Services, Computer & Office Equipment Distributors

Website

www.deflecto.com

Verticals

Manufacturing

Company Stage

Mature - Growth Capital

Total Amount Raised

Subscriber access only

Deflecto, LLC - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Secondary BuyoutCompletedDeflecto, LLC-
GrowthCompletedDeflecto, LLC-

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