Definition 6

Definition 6 is a digital consultancy firm that specializes in delivering innovative solutions in digital transformation, product engineering, and platform services, enhancing operational efficiency and customer engagement across various sectors. Founded in 1997 and headquartered in Atlanta, US, Definition 6 offers integrated digital services. The firm has undergone strategic pivots, including its acquisition by Emtec Inc. from Navigation Capital Partners in September 2022.

The founders, Bhavik Haria and Janvi Haria, have established a strong foundation for the company, with CEO Jeff Katz steering its growth. Definition 6 has secured a total of USD 15. 00 mn in funding, with its latest round being the GROWTH round amounting to USD 15. 00 mn.

Definition 6 provides a comprehensive suite of digital consultancy services that assist clients in bridging the gap between digital transformation and realization. Their offerings encompass digital engineering, product and platform engineering, as well as enterprise platform services. The firm also delivers digital experience solutions, including CRM integration, website design, and content creation. By leveraging AI-powered technologies, Definition 6 develops tailored solutions aimed at improving operational efficiency and enhancing customer experiences for a diverse array of industries, including banking, healthcare, retail, and logistics.

Definition 6's revenue model is based on service contracts and consultancy engagements across multiple sectors, forming partnerships and subscriptions with clients. The pricing structure varies depending on the complexity and scope of services like digital product development and data analytics. Typically, these involve long-term agreements for ongoing support or content management solutions, with specific pricing plans tailored to each client's unique needs. Their flagship services in digital experience consulting and data engineering have established the firm as a trusted partner for organizations aiming to innovate their digital strategies.

Moving forward, Definition 6 is focusing on organic growth following its acquisition by Emtec Inc. in September 2022. The firm aims to expand its product offerings and enhance its service capabilities to meet the evolving needs of its clients. Specific plans include launching new digital solutions in the coming year and exploring expansion into new geographic markets in North America, Europe, and Asia-Pacific by 2024.

The recent funding will be utilized to support these initiatives, helping the company scale its operations and enhance its digital service offerings.