DealerRater
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DealerRater - overview
Established
2002
Location
Waltham, MA, US
Primary Industry
Internet
About
DealerRater is a platform that specializes in consumer-generated reviews and ratings for automotive dealerships and services, enhancing transparency in the car buying process. Founded in 2002 and headquartered in Waltham, US, DealerRater provides a platform for automotive dealership reviews and ratings. The company was acquired by Cars. com in a deal finalized in August 2016.
DealerRater primarily focuses on providing a comprehensive platform for consumer-generated reviews and ratings of automotive dealerships and services. Their core offerings include dealer reviews, service reviews, and listings of cars for sale, catering to both consumers looking for vehicle purchases and dealerships seeking to enhance their online reputation. The platform enables users to write and read reviews, ensuring transparency and trust in the automotive purchasing process. DealerRater serves a diverse client base that includes individual car buyers, dealerships across the United States and Canada, and automotive service providers.
Their services address the needs of consumers at different stages of the car buying and servicing journey, assisting users in making informed decisions based on real experiences shared by other customers. DealerRater generates revenue through a combination of subscription models and partnerships with automotive dealerships and service providers. The business structure facilitates direct engagement with both consumers and dealerships, allowing dealerships to subscribe to premium services that enhance their visibility on the platform and provide additional features for customer engagement. The pricing plans encompass various tiers that offer different levels of service.
The revenue model emphasizes creating value for automotive dealerships by fostering customer relationships and promoting their services through genuine customer feedback. In July 2016, Cars. com agreed to acquire DealerRater, with the deal expected to be completed in August. This acquisition marks a significant step in DealerRater's plans to expand its reach and enhance its services in the automotive sector.
Primary Industry
Internet
Sub Industries
Automobile Dealerships, Search Engines
Website
www.dealerrater.com
Company Stage
Acquired
Total Amount Raised
Subscriber access only
DealerRater - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Trade Sale | Completed | DealerRater | - | ||||||||
| Growth | Completed | DealerRater | - |
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